Mohsin Ali Email & Phone Number

Fort Lauderdale, Florida, United States

Dallas, Texas, United States

• As the Digital Marketing Manager at Alycom Business Solutions, I led comprehensive digital marketing strategies for a diverse range of industries. As a HubSpot Partner Agency, we specialized in enhancing our clients'.
• Developed and executed digital marketing strategies for clients in the automotive, IT, real estate, artificial grass installation, cyber security, and SMS marketing industries.
• Performed Google Business Profile optimization for local clients to enhance their visibility and attract more local customers.
• Led SEO initiatives to improve search engine rankings and drive organic traffic for clients.
• Collaborated with development and design teams to create and maintain high-performing websites tailored to client needs.
• Optimized website content and structure to improve user experience and search engine performance.

Lahore, Pakistan

• As the Co-Founder and Chief Marketing Officer at Hayaat.pk, I leveraged my extensive marketing knowledge, exceptional communication and presentation skills, and strategic vision to drive revenue growth, forge business.
• Planned and strategized all marketing communications, including digital marketing (SEO/SEM, content), social media, and display advertising campaigns.
• Prepared pitch decks and delivered presentations at prestigious events such as STEP 2020, Start Alliance, Startup Night in Dubai, LIFT Pakistan in Islamabad, and SeedStars in Karachi. Conducted online meetings with.
• Led product management for the SAAS product, including the website, mobile app, and HMIS (Hospital Management Information System), ensuring user-friendly design and optimal user experience.
• Managed business collaborations with doctors, gyms, pharmacies, labs, hospitals, companies, malls, blood donor societies, and universities.
• Participated in healthcare events like Health Asia Pharma and Doctorscon to enhance brand visibility and networking.

Lahore, Punjab, Pakistan

• As the Digital Marketing Manager at The Write Pick, I drove business growth through strategic planning, SEO, content strategy, UI/UX improvements, and targeted marketing campaigns.
• Planned and executed digital marketing strategies to enhance brand visibility and engagement.
• Conducted comprehensive UI/UX audits alongside SEO and content assessments to optimize website performance.
• Recommended best practices for website URL structures, enhancing site navigation and SEO effectiveness.
• Suggested architectural, content, and linking changes to boost SEO positions and overall website performance.
• Collaborated with the content team to develop problem-solving blogs, increasing website traffic and engagement.

Lahore, Punjab, Pakistan

• As a Digital Marketing Strategist at Farosh.pk, I played a pivotal role in optimizing the online retail experience and driving e-commerce success through strategic digital initiatives. Here's how I contributed:
• Oversaw website maintenance, including testing and enhancing site functionality, to ensure optimal user experience and seamless transactions.
• Directed website technical aspects, design, content, navigation, and branding to enhance e-commerce performance and customer engagement.
• Implemented on-page and off-page SEO strategies to increase organic traffic and improve search engine rankings, boosting online visibility and sales.
• Managed social media presence across all platforms, crafting engaging content and fostering community interaction to promote brand awareness and drive sales.
• Provided guidance to content writers to develop compelling, innovative content for scheduled posts, aligning with brand messaging and audience interests.

Lahore, Punjab, Pakistan

• As Digital Marketing Manager at Pak Helpline, an NGO committed to social welfare, I orchestrated digital strategies to drive engagement, amplify causes, and bolster fundraising. Here’s how I made an impact:
• Spearheaded comprehensive digital marketing strategies to increase awareness and support for social initiatives, aligning with the organization's mission and goals.
• Managed and executed SEO and content marketing campaigns to enhance online visibility and engage a broader audience.
• Collaborated with the development team to oversee the creation of a new website, ensuring it met usability and accessibility standards.
• Utilized data analytics to measure campaign performance and adapt strategies to maximize reach and impact effectively.
• Directed social media strategies across platforms, increasing follower engagement and community interaction.

Lahore, Pakistan

• As ilaan.com's Digital Marketing Strategist, I led diverse campaigns using Google SEM, Ads, and SEO. I focused on improving online presence, managing social media, and optimizing website performance.
• Planned and executed Google SEM, display advertising, YouTube Ads, Facebook Ads, and SEO strategies, alongside conventional marketing efforts.
• Managed social media presence across all platforms, enhancing brand visibility and engagement.
• Improved website user experience, speed, navigation, and URL structures for enhanced user satisfaction.
• Created and executed effective SEO strategies for website and mobile apps, conducting regular site audits and performance reports.
• Implemented on-page optimization techniques such as optimizing meta tags, headings, and content structure to improve website visibility and search engine rankings.

• At TransData, I served as a Digital Marketing Strategist, driving innovative marketing solutions and fostering strong client partnerships. Leveraging our team's expertise and a commitment to quality, I collaborated.
• Crafted customized digital strategies, integrating on-page SEO techniques to optimize website content and improve search engine rankings.
• Managed a team, overseeing off-page SEO efforts such as link building and online reputation management to enhance website authority and visibility.
• Developed comprehensive content marketing plans, leveraging SEO best practices to create engaging and informative content that resonated with target audiences.
• Utilized social media platforms to amplify content distribution, foster community engagement, and drive website traffic.
• Analyzed SEO metrics and content performance data to refine strategies and improve online visibility and conversion rates.

Lahore

• Ensured prompt, professional, and personable resolution of customer interactions, maintaining high standards of customer service satisfaction.
• Played a pivotal role in enhancing project quality through proactive identification and resolution of issues, driving overall project success.
• Managed and provided training to new employees, ensuring alignment with project requirements and quality standards.
• Administered employee attendance and timings, ensuring compliance with company policies and project deadlines.
• Led and participated in various UK, USA, and Canadian-based projects, including Contact Validation, Hungry House, Employment Verification, Lexus, Green Bee Parking, Pac Invest, Telenor, and OkCoPay.
• Conducted tele-surveys as per client requirements, gathering valuable insights and feedback to support project objectives and client satisfaction.

• In my role at Seven Carat, I drove the strategic development and execution of social media initiatives, enhancing brand visibility and engagement across all digital platforms. I effectively increased the organic and.
• Social Media Strategy: Developed and implemented comprehensive social media strategies to enhance brand recognition and customer engagement.
• Platform Management: Oversaw daily management of all social media channels and paid advertising campaigns, optimizing spend and performance.
• Engagement Growth: Boosted organic reach by implementing innovative engagement tactics and optimizing content delivery.
• Content Collaboration: Worked closely with the content creation team to develop compelling and visually appealing posts that resonated with our target audience.
• Performance Analysis: Regularly analyzed and reported on social media metrics, providing insights that guided strategy adjustments for improved outcomes.

Lahore

• Achieved weekly and monthly targets ahead of the assigned time period and reported to senior management.
• Led training and development programs for new and existing employees, motivating them towards the desired goal.
• Revamped performance appraisal and promotion cycle to enhance productivity.
• Managed multiple UK and USA based projects, including Dish (USA), Sky TV (UK), 24 Talk (UK), Gas & Electricity (Energy Campaign) (UK), and Power Saving Device (USA).
• Designed effective training programs and customized sales training manuals.
• Screened and recruited the best candidates based on their credentials for vacant positions according to the company’s requirements.

Master Of Business Administration (Mba), Marketing & Sales And Business Management

Activities and Societies: • Organized a Brand Exhibition in which well reputed companies of Pakistan i.e. Toyota, Honda, Telenor, Ufone.

Bachelor Of Commerce (B.Com.), Business/Commerce, General