Mike Romano Email & Phone Number

Denver, Co, Us

Denver, Colorado, United States

Us West Enterprise

In the wake of significant company restructuring in Q4 2022, adapted to an 80% reduction in total account coverage from ~250 to 50 named accounts in the North America's West Enterprise region. Converted the account reduction into an opportunity for data driven focus and decision making resulting in significant revenue growth and attainment for FY2023. - Achieved 140% of 2023 attainment goal- Grew territory bookings 69% year over year within an account base reduced by 80%- Developed senior executive level relationships leading to contract negotiation and closure of the largest consulting partnership contract in the region valued at $2.1M TCV- Converted a customer challenge of end-of-life software into an additional $1.3M in services revenue in 3 quarters while simultaneously improving customer relationships at each account - Used tenured experience servicing enterprise healthcare organizations to drive the development and launch of a net new consulting services support offering resulting in multi-million dollar pipeline creation in the first quarter growing to an active global pipeline of +$10M in the second quarter- Responsible for selling Citrix products and services to enable our most strategic customers to consume their entitlements, achieve organizational goals, improve Citrix product & services adoption, and increase customer retention- Responsible for selling to C-Suite and executive level sponsors within accounts and handling all sales aspects including procurement/contract negotiations- Created a strategic territory heatmap and territory plan that was packaged and deployed to the entire team across the Americas

Us West Enterprise

By offering guidance to customers on how to implement, manage, expand, and support their environments, a Citrix Services Relationship Manager (SRM) helps organizations realize the greatest value from their Citrix investment and satisfy their business requirements.The SRM develops strategies based on the analysis of the customer’s business goals, objectives, needs and general business environment in order to provide customers with information to help them invest in the right suite of Citrix consulting, education, managed services & technical support solutions.- Annual quota management of +$5M - 2021 Performance: 252% YoY growth for discrete consulting services sales and net quota attainment performances of 169%- 2022 Performance: Delivered 85% quota attainment. Attainment includes taking on a second enterprise territory without active pipeline for H2. Generated $1.46M in revenue in the newly managed territory, representing a 12% growth YoY

Mexico, Northern Latin America, And The Caribbean

- Hand-selected by Regional Director and Global VP of Sales to take over the territory and close out the fiscal year - Closed 22 deals across 19 unique accounts in the first 6 months - Utilized foreign language skills to develop relationships with local resellers in a full remote capacity which led to new customer relationships and closed transactions

Greater Denver Area

- Strategically develop scalable Citrix deployments for enterprise clients that enable IT agility, fortify corporate security, and enhance end user experience. - Systematically troubleshoot, diagnose and resolve complex issues and develop alternative solutions to consult around a problem.

Ft. Lauderdale Florida

Influenced $4.3M+ in active pipeline while engaged as an Inside Sales Engineer. Developed training sessions and sales materials for Sales Specialists and Territory Managers on the Citrix product portfolio, including: Citrix Virtual Apps & Desktops, Citrix Endpoint Management, Citrix ADC, and Citrix ADM. Supported Inside Sales Representatives and Field Sales Representatives as a technical resource through customer calls, product demonstrations, and various virtual proof of concepts in a bilingual capacity.

Miami/Fort Lauderdale Area

- Mastered key technical concepts relating to application and desktop virtualization, cloud computing, software as a service, and network architecture and acquired 11 correlating industry certifications. - Consulted enterprise customers through requirement gathering, architectural design, build, and deployment of Citrix Virtualization and Networking solutions as a resource for Citrix Consulting Services. - Supported the enterprise sales team in articulating Citrix's vision and increasing value with respect to cloud computing solutions and services.

Santa Cruz Oleiros

- Crafted educational programs that integrated creative, engaging content with rigorous instruction in classrooms and one-on-one tutoring sessions to promote cultural understanding of the U.S. and communication of the English language in interdisciplinary classrooms.

La Coruña, Spain

- Developed course curriculums for individual and group courses with ages ranging from 3 to 40 years old - Guided advanced students through Cambridge exam preparation- Worked through role play and case studies to ensure command of respective industry terminology- Focus coursework to intertwine the four major areas of communication: listening, speaking, reading, and writing- Created activities to foster group interaction and excitement in the classroom- Established acceptable classroom behavior and best learning practices with students yielding mutual understanding

Gainesville, Florida Area

- Led the company's sales processes including prospecting, product design and development, contract negotiation, and post-sale customer relations management - Gave clients more of their most valuable resources, time and knowledge, by developing processes to collect important data and/or by reconstructing current databases to aid in making critical business decisions - Consulted with clients to transform their business needs into programmed platforms delivering real time solutions utilizing VBA, SQL, VB.NET, and database configuration strategieshttp://www.macroexcellence.co/

Gainesville, Florida Area

- Ensured the deliverance of consultative service paired with industry knowledge and experience while addressing all customer's purchasing questions. - Managed post sale customer needs to ensure a quality buying experience while coordinating product transit and delivery planning. - Maintained storefront showroom to accurately represent the quality of our products and staff while assisting with training new sleep consultants.

Fort Lauderdale

- Acquired CCA-N and CCA-V Citrix certifications for networking and virtualization technologies - Developed and implemented a content management and distribution system via Podio, ShareFile, and SumTotal platforms for a team of 500+ Americas Field Services resources- Increased enrollment within the Leadership Development Program by 36% by tapping the Sales, Networking, and World Wide Consulting departments through branding-aligned marketing communication, such as course catalogs, ILT slicks, and training material- Led a project initiative for a team of 100+ to pilot Learning Management Software to generate metric analysis, improve critical data tracking, and increase program efficiency

Gainesville, Florida

- Developed skill sets necessary to excel in all aspects of consultative selling, including: existing account management, lead generation & cold calling, customer needs analysis, closing, and post-sales services.- Initiated and solidified client relationships while selling advertising to local businesses in four different mediums: print, mobile, online, and digital. - Generated $31,000 in sales revenue and grew the Gainesville market by 46% in 12 weeks. - Knowledgeable in building and maintaining rapport with business owners. Client relationships were formed one on one with business owners in varying industries and sizes, from small family owned to large corporations.- Lead a team of peers in event marketing initiatives and strategic planning to ensure timely and efficient implementation of Campus Special's advertisement campaigns.