Andrea Lo Email & Phone Number

Connecting Toronto through uniquely curated monthly social events! We host 3 types of events of our own currently: professional networking, game night socials, and singles events.

Helping Toronto singles connect with like-minded people via fun (online & in-person) events & coaching services. I organize and moderate unique singles events such as happy hour, activity-based events, holiday-themed events, etc - partnering and supporting local businesses and entrepreneurs where possible.

• Help organizations across both private & public sectors to solve challenges and create changes that make a difference: from recruiting top talent and developing a long lasting culture, to developing growth strategies and enhancing processes with effective solutions.• Marketing services: developing & executing results-driven campaigns and events (live or virtual)• Manage clients & digital marketing projects -liase between clients & internal team to ensure projects and deliverables are completed on time, budget and strategy

Lead the events stream; Organize & curate fun, unique events & experiences to bring people and GTA communities together, while supporting local businesses.

Toronto, Ontario, Canada

Toronto, Canada Area

• Leading the company and our clients in the new era of virtual event platforms, helping to plan and convert live events (i.e. webinars, conferences, tradeshows) into engaging digital events; consulting on technology, event format, and logistics.• Strategizes and delivers turnkey experiential marketing campaigns for key clients such as Metrolinx, FCA-Jeep, Blue Mountain, Independent Electricity System Operator (IESO), Toronto Hydro, The Home Depot, Health Canada, and Investors Group. • Oversees production processes (i.e. print, digital/tech, custom builds, etc) for the company and manages the supplier/partner relations and negotiations• Contributes to RFP wins that include multi-year and over $1M contracts with top clients like Metrolinx, IESO, Health Canada, etc• Specialized focus on social issues XM - raising awareness, educating, and changing behaviour on important topics i.e. conservation, recycling, transit solutions• Contributes internally with the Proof U: Training & Development committee which plans year-round training initiatives and Lunch & Learn sessions • Spearheaded the inaugural annual Tech Fair, sourcing four leading vendors to showcase the latest tools & trends to help elevate marketing campaigns

• Directed website changes and created event booking package to increase corporate sales and group bookings • Organized first Anti-Valentine’s Day mixer, resulting in 158% of attendance goal and six media mentions including BlogTo, Humber News, and 102.1 The Edge.

Toronto, Canada Area

• Effectively managed all day-to-day executional elements for the Windows Campus Rep program which include recruitment, training and overseeing 90 student leaders across 23 campuses in Canada• Led account team to successfully achieve over 100% of all program objectives (over 63,000 Windows trials conducted within 30 weeks) with on-time, on-budget, and quality delivery• Fostered a collaborative, team-oriented environment and mentor junior staff towards higher levels of responsibility

Markham, On

• Assist Sales Managers in managing client relationships through excellent service and helping clients optimize campaigns and develop growth strategies• Responsible for keeping track of campaign revenue, accounts receivable and accounts payable• Generate daily and weekly sales reports for both Sales Managers and Affiliate Managers

• Effectively managed 72 university students for the NESTEA The Recruit national contest to increase brand awareness and sales. • Maintained the contest’s website (www.nestearecruit.com), while being Community Manager to drive site traffic and grow the fan base over the online social space.• Aided the Client Services team by creating the training manuals, briefs, proposals, and presentations that cater to the different audiences and program objectives.• Recognized as All-Star of the Month for April 2010 for exceeding client’s expectations and company standards in the first year launch of the program.• Coordinated all logistics for multiple programs such as Dasani, FUZE, and Coke Zero for the Olympic Torch Relay at Loblaws, to achieve smooth nationwide activations.

• Actively participate in experiential marketing campaigns for clients such as L’Oreal, Garnier, Cote D’or, Tassimo, Corona, Reebok, and Maybelline to raise awareness and drive sales• Trained extensively in L’Oreal and Garnier skin and hair products, as well as general skincare and hair colour basics, in order to serve as a product specialist and drive sales for various retailers across the GTA• Served as a Team Lead conducting site visits to assist the Area Manager for the L'Oreal, Maybelline, and Corona programs to ensure smooth activations and to coach staff on sales & customer service excellence

Executed numerous activations for brands such as: Softsoap, Aveeno, Hidden Valley Ranch, Schick, Brita, Glad, Wong Wing, Balea, and Majesta & Greenworks.

• Organized and hosted a successful Pre-Pink Bedroom Party, the “Happy Hour Splash” charity fundraiser at the Sheraton Toronto Centre Hotel• Sourced and secured the venue, performers, and DJ.• Helped find the sponsors and gift bags items.• Sourced the graphics designer for the event flyer and directed the creative process