Angel Castillo Email & Phone Number

United States

• Strategic business development• New market initiatives/vertical revenue streams• Systems optimization and design (Theory of Constraints Practitioner)• Municipal government navigator (MF development, planning, community value proposition/roll out)• Marketing and publicity campaigns• Brand assessment/re-branding• Experiential marketing/promotional campaigns• Social media strategy• Brand/influencer promotional relationships• Community outreach/engagement/focus groups• Press training, media crisis plan/crisis comms management• Press/Earned media: local, national and international press, television talk shows, and magazine format programs• B2B, B2C, D2C

Greater Los Angeles Area

LEGACY CLIENT: Heath Satow is a mid-level career international metal sculptor, focusing primarily in public art for city/state municipalities, airports, zoos and universities. • Created pitch template showing artist design process/influences for each project, incorporated video presentation (https://vimeo.com/71130724) • New pitch format increased project awards from 350k annually to 1.9M in 2018 • Identification of market opportunities/annual marketing plan • Creation of pitch materials for projects, pitch co-presentation with artist • Development of strategic business relationships • Project management, project community outreach/public engagement • Social media, press management and publicity

Greater Los Angeles Area

LEGACY CLIENT: Expert documentary film makers who needed support when they launched a Kickstarter campaign for the film (“The Human Trial” - a feature length documentary about the quest to cure diabetes) without traditional branding/social media, and were stalled at 10k with three weeks to go. • Developed film branding, community outreach/execution for Kickstarter campaign (32k funded) • Identified and brought in Shepard Fairey as a strategic branding partner with Shepard creating/donating signed, limited edition “The Human Trial” movie posters • Expanded the relationship to feature “The Human Trial” for Shepard's OBEY Awareness project, Fall 2015. OBEY continues to produce THT t-shirts for film funding. As of March 2019, 55k raised via t-shirt campaign https://www.obeyclothing.com/awareness/ • Media engagement training/Media crisis management (stem cell research) • Management of all social media assets • PPC/Google Adwords (10k monthly non profit grant budget) • Film projected to be completed in Fall 2020 • Consulting as needed for marketing/publicity services: branding, strategic relationship development, fundraising, pitch materials, press management, high donor level fundraising (currently at 661k) and outreach structure for this film.

Greater Los Angeles Area

This 501c4 civic organization (https://laraba.org) represents the community stakeholders of the Los Angeles Arts District. When the Arts District population/property rates skyrocketed in 2014, LARABA’s role became essential to inform and protect the quality of life for its residents, businesses and artists. In response to this rapid community growth, my services were engaged to act as community liaison/administrator for LARABA. • Community liaison to Arts District business community/City of Los Angeles lobbyist for LARABA • LARABA representative at L.A. City Hall meetings – advocating for community goals pertaining to the Hybrid Industrial Zone and commercial real estate development • LARABA representative for Los Angeles Councilman's District 14 Street closure committee • LARABA representative for Los Angeles METRO • Organize/execute community stakeholder meetings • Management of community outreach • Branding and social media management of all non-profit assets (@ArtsDistrictFarmersMarket, @ArtsDistrictDogPark @CityHallFarmers Market) • Organize and produce community special events, fundraising • Press releases, press kits and promotional materials

Greater Los Angeles Area

Allied Global Marketing; a full-service integrated marketing agency working with the world's largest entertainment, consumer and lifestyle brands. I was responsible for marketing completed films for major motion picture studios.• Worked with clients (Paramount, Fox/FSL, Overture, Universal) to implement marketing directives for targeted demographic segments • Publicity generation on all Universal DVD (film) domestic releases in the Los Angeles market (radio, college, special interest groups, publicity events, social media) • Supervised screening programs, print, radio, WOM, grassroots and viral marketing campaigns for the Los Angeles market: Ironman, Tropic Thunder, WALL-E, Horton Hears A Who, Street Kings, Forgetting Sarah Marshall, Baby Mama, Indiana Jones and the Kingdom of the Crystal Skull, The Love Guru, Mamma Mia!

Greater Los Angeles Area

• Worked under Talent Producer to organize award shows and events; both live and televised • Coordination of event promotion• Talent booking and transportation• Supporting Producer with event brand, artistic look and execution