Sara Ayala Email and Phone Number
Sara Ayala work email
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Sara Ayala personal email
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Sara Ayala phone numbers
I am a seasoned performance marketing professional with a proven track record of delivering impactful results, driving leads and elevating brand awareness. I thrive on creatively and analytically managing paid media initiatives to exceed objectives and client expectations. I have a strong background in paid search, display, paid social and OLV.
Allstate
View- Website:
- allstate.com
- Employees:
- 501
- Company phone:
- +1 417-501-4357
- Company email:
- communitycare@allstate.com
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Senior Marketing Consultant IiAllstate Jul 2024 - PresentNorthbrook, Il, UsManage and optimize B2C customer acquisition campaigns for auto, home, and renters insurance, aiming to convert leads into completed quotesFoster and maintain strong vendor relationships to ensure campaign objectives are met and lead flow remains consistentTrack and analyze campaign performance metrics, ensuring that budget pacing aligns with lead generation goals and conversion ratesCollaborate with internal teams to ensure lead quality and volume align with company goalsTroubleshoot any issues with campaign delivery or vendor performance to minimize disruptions in the lead generation funnel
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Performance Marketing ManagerAllstate May 2022 - Jul 2024Northbrook, Il, UsManaged performance marketing efforts for Avail, a line of business owned by Allstate
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Performance Marketing At Avail (An Allstate Company)Avail May 2022 - Jul 2024Develop and execute paid media strategy across SEM, Social, Display, YouTube, Apps and affiliate marketing, driving performance and maximizing ROIContinuously monitor campaign progress and identify optimization opportunities to reach KPI goalsExecute hypothesis-driven A/B testing to improve conversion rates using performance data, internal ROI data and consumer insightsManage communication and partnership with internal and external teams to develop performance-driven growth efforts based on company objectives
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Paid Search ManagerKaplan Aug 2021 - Apr 2022Fort Lauderdale, Fl, Us -
Paid Search LeadKaplan Jan 2021 - Aug 2021Fort Lauderdale, Fl, UsLead and fully manage all aspects of search campaigns (e.g. Google & Bing), including, campaign strategy and execution, asset development, A/B testing and optimizations, reporting, budget optimization, reporting to senior-level stakeholdersMonitor monthly budgets of $2M+ and pacing to achieve goals and ROI targetsProvide support, training and coaching to individual team members
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Paid Search AnalystKaplan Mar 2020 - Jan 2021Fort Lauderdale, Fl, Us
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Search & Display AnalystOnpoint Aug 2019 - Mar 2020Miami, Florida, UsDefine target audience and execute media campaign strategies Oversee development of creative solutions and optimization plans for e-commerce and lead generation campaignsEstablish and manage account optimization and launch plans Research and select keywords Write ad copy and determine landing pagesMonitor, track and evaluate campaign performance analytics, based on KPI targetsOptimize campaigns accordingly to maximize the company's investmentResearch and stay current on industry trends and best practices -
Associate Account ManagerOnpoint Dec 2016 - Aug 2019Miami, Florida, UsResponsible for planning, launching and optimizing campaigns across multiple channels, including Google Ads, Bing, G-mail campaigns, and Facebook ads. Created and updated various dashboard reports, and presented insights and KPIs to stakeholders.
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Marketing MangerDr. Maria Yazji Orthodontics Jan 2015 - Nov 2016Weston, Florida, UsDesigned and implemented effective marketing and advertising campaigns.Managed social media outreach.Planned outreach events to educate the community and promote the business.Supervised online marketing programs and strategies.Served as an ambassador for the practice, ensuring all patients are treated with courtesy and respect on each and every patient visit.Executed email campaigns.Managed, proofed, edited and all elements of print/digital advertisements such as flyers, brochures, digital ads, event invitations and social media platforms.Developed and distributed PowerPoint presentations for outreach events.Assisted in training new employeesDeveloped and executed influencer marketing strategy and creative campaign -
Paid Search Account ManagerTandem Interactive Apr 2011 - Jan 2015Fort Lauderdale, Florida, UsPlan and execute Search, Display, Shopping and YouTube Ads campaigns. Conduct keyword research and selection for pay-per-click accounts on Google, Bing and SEO projects for a variety of clients. Provide ongoing support of all SEM/SEO initiatives including reporting, analysis and optimization recommendations. Monitor campaign results, analyze key metrics, and optimize click-through and conversion rates.Collaborate with organic search teams on link building strategies, identifying opportunities through which to gain inbound links. -
Marketing InternFlorida Breast Cancer Foundation Sep 2010 - Dec 2010UsProduced media alerts, emails on Constant Contact, press releases, newsletters, website updates to promote major eventsManaged social media including Facebook and Twitter to establish new relationships and share content with online usersCreated and organized the distribution of promotional materialsResearched and organized data via excel which created a more effective flow of daily business processes -
Computer Lab AssistantJohnson & Wales University Sep 2007 - Nov 2010Providence, Rhode Island, UsDemonstrated effectiveness in the computer labs in an organized and customer service oriented manner Successfully trained and supervised 20 work-study employees and enforced University policiesProvided technical guidance to over 1,500 students and over 30 faculty and staff a term in three-30 terminal computer labs
Sara Ayala Skills
Sara Ayala Education Details
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Nova Southeastern UniversityBusiness Intelligence -
Johnson & Wales UniversityMarketing
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Johnson & Wales UniversityBusiness Management
Frequently Asked Questions about Sara Ayala
What company does Sara Ayala work for?
Sara Ayala works for Allstate
What is Sara Ayala's role at the current company?
Sara Ayala's current role is Performance Marketing | Driving Leads & Brand Growth.
What is Sara Ayala's email address?
Sara Ayala's email address is ms****@****hoo.com
What is Sara Ayala's direct phone number?
Sara Ayala's direct phone number is 195424*****
What schools did Sara Ayala attend?
Sara Ayala attended Nova Southeastern University, Johnson & Wales University, Johnson & Wales University.
What are some of Sara Ayala's interests?
Sara Ayala has interest in Education, Science And Technology, Animal Welfare, Arts And Culture, Health.
What skills is Sara Ayala known for?
Sara Ayala has skills like Social Media Marketing, Seo, Google Analytics, Powerpoint, Keyword Research, Online Advertising, Microsoft Office, Google Adwords, Email Marketing, Sem, Online Marketing, Market Research.
Who are Sara Ayala's colleagues?
Sara Ayala's colleagues are Kimberly A., Rose Diaz-White, Clarence Grayer, Katie Rieder Deinken, Cpcu, Pamela Carlin, Tonya Smith, Lou Georges Jr.
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