Marcelo Pereira Email and Phone Number

Reporting directly to the Country Manager in Brazil and the Global Head at headquarters, I am coordinating 13 professionals who conduct automotive research in various segments in Brazil and Latin America, including " Buyer Behavior", "Product Quality", "Customer Experience", "Product Clinics", "Urban Mobility", "Market Trends", etc. Among my achievements are the reorganization of the area with an efficiency gain of more than 10%, sales growth of more than 25%, as well as contributing to the digitalization process and the evolution of the platforms. Our vision and experience in companies in the sector guarantee detailed analysis, valuable insights and recommendations to clients and the market, with a deep understanding of the needs and trends of the sector.• Coverage of over 90% of the market in syndicated studies.• Development and delivery of customized platforms based on LLM and AI.• Over 25% revenue growth through innovative offerings and customized clinics.• Development of correlation studies, churn and cross analysis.

Reporting to the VP of Quality AMLAT and coordinating a team of 3 professionals, I was responsible for the customer experience in Brazil, Argentina and importing countries, covering product and commercial relations of sales and after-sales. Among my main achievements are the increase of customer satisfaction with the company's brands above the market average, a reduction of 30% in the failure index in the first 3 months of use through progress plans with engineering and factories, as well as participating in the cultural transformation of the company into a "customer-centric" business through the implementation of medium-term strategic goals and plans, supported by transversal coordination with all areas.• Coordinator of the three-year plan at AMLAT level for products and services.• Correlation analysis between defect index and satisfaction.• Privileged interlocutor between areas and plants in Brazil and Argentina.

Reporting to the General Manager of Supply Chain and coordinating a team of 17 professionals and 5 third party logistics and transportation companies. Acting as National Transportation Manager, export, management of yards (+25 thousand spots), 500 delivery points in Brazil and 7 countries - managing a budget of over 350 million reais/year. Among the main achievements are the change of the yard and transportation management model (insourcing) with a reduction of R$ 17 million in operating costs, growth of over 12% in vehicle delivery rate and redesign of logistic flows with efficiency gains and 7%.- Significant results in quality, 52% reduction in damage rate, 40% in repair costs and 39% increase in compliance audit results.- Contributed to the implementation of the first in-house yard and transportation management system in the company's history, with Brazilian multifunctional teams, Russian and French developers. As a result, there was an increase in performance, a 20% reduction in the teams' analysis time, and greater credibility of the information generated.

Reporting to the Supply Chain Director of the Americas and transversally to the Logistics Quality Director, coordinating 8 professionals in charge of unifying the processes, respecting the standards and implementing the basics of the "Transport Meeting Program in America". Among the main achievements are the definition of the logistics inventory flow of vehicles, the provision of the annual closing without vehicles in transit and the creation of the Supplier Risk Committee.- Conducted audits and negotiations, in partnership with the Purchasing Department, for the daily monitoring of "at risk" suppliers, reducing line stops in Brazil, Argentina and Colombia related to suppliers. Increased service rate by 11%, placing Brazil in the top 3 in the Group.- Defined parameters and limits of responsibility of countries in the export and import flow, generating performance indicators in quality, cost and time, which were key pieces in the construction of PM Transport and monitoring of stock landings.

Reporting to the Marketing Director and the Commercial VP, coordinated 12 professionals responsible for commercial production planning and demand for plants in Brazil, Argentina and Chile, as well as invoicing to the dealer network and direct sales in Brazil. Conducted, in partnership with the Industrial Area, the Mercosur Steering Committee meetings, balancing volumes and needs with the countries. Major achievements include structuring the department and systems for sales growth, billing and inventory management. This growth was more than 5 times the initial volume and did not affect the growth of the team.- Led the unification of the Billing Network and Direct Sales departments with a 30% reduction in staff and a 12% increase in system and process performance. In its Phase II, increased to 8 thousand billings/day and complete reports in up to 4 minutes.- Reduced vehicle inventory costs in volume and days in yard by reviewing pipeline and centralizing analytics. Reduced pipeline by up to 10 days and aged vehicle volume by 70%.- Led the department from 45 thousand billings/year to 242 thousand billings/year.

Reporting to the After-Sales Director, managing 10 field consultants and remaining responsible for customer quality indicators (sales and after-sales). Key achievements:- Designed the Network Quality Classification Program, with bonuses and awards for the managers and operational teams of the dealerships.- 18% reduction in group variation and increase in satisfaction index through cross-functional work with regions, managers and consultants (KPI linked to quality).

Reporting to the After-Sales Director, managed 22 professionals responsible for technical support, warranty, workshop methods and after-sales services (24h assistance, scheduling, etc.). Key achievements:• Actively participated in the reformulation of the warranty work policy with the Renault Dealers Association - ABRARE.• Contributed to the development of the After-Sales Methods Manual and the modernization of the diagnostic software update systems in the dealer network.• Acted as developer and auditor of the Commercial Activity Fundamentals in Brazil.

Reporting to the Manager of Methods and Service, managed 7 professionals in the activity of analysis and warranty reimbursement to dealers, as well as the online technical support team to workshops. Key achievements:• Led the sector to the top 3 of least cost in warranty of the group (when taken over was second to last).• Implemented supplier incident recovery flow with recovery of 2.5M USD.• Contributed to the development of the warranty standards and processes manual for the dealer network.

Reporting to the Promotion and Service Manager, responsible for the development of the 24h assistance network and independent workshops after the end of the contract with the importer. Key achievements:• Acted as a field consultant in the monitoring of selected workshops.• Contributed to achieving a satisfaction rate of over 80% in the workshops and over 76% in the 24-hour assistance, with attendance within 45 minutes.

Reporting to the After-Sales Director and working on the adaptation of European workshop methods to Brazil. Key achievements:• Reduction of 26% in the global cost of opening a service order in Brazil.• Development of the Special Tools Manual for the marketed products.• Implementation of the first electronic catalog of the brand in the country - Dialogys.

Reporting to the Director of After-Sales, responsible for 24-hour assistance, service, and platform.• Implementation of the brand's 24h assistance service (Renault ASSISTANCE).• Trained local sales and service teams on the service (83 dealers in the country).

Reporting to the Production Manager and responsible for presentations to the Management Committee, monitoring and analysis of running noise incidents, final assembly non-conformity index and participation in the PMC2 program.