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SUMMARY: An entrepreneurial leader with experience in sales, strategy, operations and management. Excels in developing scalable business strategies for technology and media solutions while motivating cross-functional teams. An award-winning executive in emerging technologies with major accomplishments in Software-as-a-Service (SaaS), Big Data and the “Internet of Things.” A motivated self starter with a proven track record for success in identifying disruptive technologies, accelerating new businesses and negotiating seven-figure contracts. Specialties: Data delivery through Storytelling, Market Research, Public Speaking, Technology Planning/Execution, Account Management, Product Development, Go-to-Market Strategy, Digital Marketing, Strategic Partnerships, Sales & Business Development,
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Vp, Enterprise SolutionsEpsilonTexas, United States -
Director, Digital Media SolutionsEpsilon Sep 2023 - PresentIrving, Texas, Us -
West Coast Director | Streaming, Broadcast & AdvertisingComcast Technology Solutions Mar 2021 - Sep 2023Centennial, Colorado, Us -
Business Consultant & AdvisorCoy Innovation Jun 2019 - Sep 2021- Provides management consulting to top-tier retailers and brands on the process of adopting and launching new initiatives with early-stage companies.- Builds and fosters long term value for startups in emerging technology by leveraging relationships and partnerships in the digital and tech industry.- Implements tailored sales and channel strategies to accelerate sales growth for businesses in digital marketing, market research and data services.- Provides training programs on new sales tools and innovative techniques to support business development and customer retention. -
Vp Of GrowthBluefox.Io Oct 2017 - Jun 2019Sunnyvale, California, UsBlueFox has created a proprietary methodology for counting and communicating with mobile phones in physical locations to analyze real-world audience development and establish performance-based marketing principles for out-of-home (OOH) advertising.- Leads strategic integrations and partnerships in the Digital Out of Home (DOOH) market with a focus on media players, integrators, advertisers and Content Management Systems.- Responsible for generating revenue and increasing customer engagement.- Develops an enterprise sales strategy that has expanded market reach by 189% with Fortune 500 brands. - Manages customer relationships with global clients across U.S., LATAM, Canada, and Europe, increasing global average contract values by 240%. - Negotiates partnership models for agencies and brands with customer’s legal, product and sales teams.- Collaborates with senior-level executives at Fortune 500 companies on implementing performance-based marketing tools and digital strategies for marketing ROI optimization. -
Cofounder & Chief Operating OfficerScanalytics Inc. Oct 2012 - Oct 2017Madison, Wisconsin, UsScanalytics Inc. is a global leader in the “Internet of Things” and uniquely transforms physical spaces into intelligent environments through predictive behavior analytics. Our proprietary smart floor sensor measures actual human foot traffic which optimize workforce scheduling, space utilization, marketing and advertising campaigns. The intuitive platform helps businesses drive traffic and increase the ROI of their space by enabling the company to maximize each customer engagement, increase customer retention and measure conversion rates for a location specific to independent products. Scanalytics analyzes foot traffic in commercial spaces such as smart buildings, retail stores, trade shows, and many other enterprise establishments. - Developed and designed an intelligent floor sensor and IoT platform that measures foot traffic for consumer research, audience development analysis and A-B testing.- Closed $4.3 million in strategic investments, including $1 million in federal grants.- Managed strategic partnerships with Microsoft, Cisco and Intel to gain a deep knowledge of each partner's business and their drivers for success.- Led the sales and customer teams by closing 86% of company revenue, leading to 230% year-over-year growth with 22% churn reduction.- Managed a cross functional and diverse team of 20+ employees: technology, UX, sales, marketing and data science.- Responsible for financial planning and analysis (FP&A) and managing profit and loss (P&L) targets.- Maintained company KPIs and performed market feasibility studies to present opportunities for growth to board members, shareholders, and product teams. -
Board Member | Network & Events414Digital Feb 2016 - Sep 2017Milwaukee, Wi, Us414digital works to nurture a digital culture and community in Milwaukee and Southeastern Wisconsin by bringing together marketing professionals to network, learn and share expertise. -
Council MemberYec Dec 2014 - Sep 2017Boston, Ma, UsThe Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world's most promising young entrepreneurs. It promotes entrepreneurship as a means to overcome youth unemployment and underemployment. YEC network members are the young media personalities, thought leaders, and founders behind some of the world’s most successful companies and nonprofits whose lives were changed by entrepreneurship. -
Mentor & AlumniGener8Tor Jan 2013 - Aug 2017Madison, Wi, UsMentored various portfolio companies with a leading venture capital program for early stage companies. -
Eir (Entrepreneur In Residence)Microsoft Aug 2014 - Dec 2014Redmond, Washington, UsRepresented Scanalytics Inc at Microsoft HQ during the inaugural Internet of Things program, working directly with Microsoft through investment, engineering, and strategy planning -
Account ExecutiveChamberlain Research Consultants Apr 2012 - Oct 2012Madison, Wi, Us- Executed full-service market research for Fortune 500 brands including advanced conjoint analysis. - Managed lead generation efforts and client success by identifying key markets, decision makers, and relationship development. - Delivered and presented key insights to clients by coordinating with our internal marketing, data, and sales teams.- Evaluated potential markets and clients for qualitative and quantitative studies- Drove month-over-month growth of qualified and validated projects- Structured and manipulated data visualizations for client facing reports- Simplified complex data sets to make sense of the human connection with products and services. - Managed new customer acquisition efforts through prospecting, cold calling and networking. - Created and negotiated proposals and SOWs.- Updated customer on the status of projects and managed the client’s expectations -
Communications ManagerThe 3D Company May 2011 - Oct 2011London, Us-Managed corporate communications and social media outlets to influence Digital Cinema Package sales-Communicated with local production companies and sales agents regarding current and future projects.-Created and managed social media accounts.-Read scripts for current and potential projects and made note of possible areas for product placement.-Performed daily sales operations for company DVD sales through Amazon and Ebay. -
Sales RepresentativeVector Marketing Oct 2010 - May 2011Olean, Ny, Us- Completed rigorous job training to better understand time management and self-motivation.- Organized appointments to meet with clients in a time efficient manner.- Communicated with customers to effectively meet their needs. -
Vp Business DevelopmentTnk Landscape May 2007 - May 2011- Managed a team of 9 employees and 4 associates to execute landscaping and lawn care services. - Proposed project specifications, deadlines and costs with prospective clientele. - Managed and organized daily work to assure proper completion of projects. - Communicated with clients to create and maintain a professional and positive relationship. - Provided necessary labor with the team to complete complex projects in a timely manner.
Matt Mccoy Skills
Matt Mccoy Education Details
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University Of Wisconsin-Madison -
City, University Of London -
Wisconsin School Of Business
Frequently Asked Questions about Matt Mccoy
What company does Matt Mccoy work for?
Matt Mccoy works for Epsilon
What is Matt Mccoy's role at the current company?
Matt Mccoy's current role is VP, Enterprise Solutions.
What is Matt Mccoy's email address?
Matt Mccoy's email address is mt****@****ail.com
What is Matt Mccoy's direct phone number?
Matt Mccoy's direct phone number is +195224*****
What schools did Matt Mccoy attend?
Matt Mccoy attended University Of Wisconsin-Madison, City, University Of London, Wisconsin School Of Business.
What are some of Matt Mccoy's interests?
Matt Mccoy has interest in Poverty Alleviation.
What skills is Matt Mccoy known for?
Matt Mccoy has skills like Social Media, Sales, Marketing, Management, Marketing Strategy, Market Research, Business Development, Account Management, Social Media Marketing, Leadership, Analysis, Time Management.
Who are Matt Mccoy's colleagues?
Matt Mccoy's colleagues are Sridhar Subramanya, Antwi Boateng, Tim Blackburn, Sanjay Rao, Dawson Pieczynski, Navneet Srivastava, Edson Novaes.
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