Muhammad Sohaib Email & Phone Number

Dubai, Ae

Dubai, United Arab Emirates

- Spearheaded e-commerce growth strategies, optimizing digital sales channels while maintaining brand exclusivity and luxury positioning- Developed and executed omnichannel marketing campaigns, resulting in increased online conversion rates and customer lifetime value- Analyzed sales data and consumer behavior metrics to identify trends and optimize digital merchandising strategies- Led digital transformation initiatives to enhance customer experience across web and mobile platforms- Implemented CRM strategies to nurture customer relationships and drive repeat purchases- Supervised digital inventory management and forecasting to maintain optimal stock levels

Dubai, United Arab Emirates

- Developed, designed & initiated an automated inventory management tool for more than 600 products that could be profitable for the company in the longer run having its own inventory management software.- Developed expertise in using Amazon Marketing analytics and dashboards to glean actionable insights on campaign performance across multiple dimensions - impressions, clicks, CTR, orders, sales, ACoS.- Mined converting and high-value keyword data and strategically expanded bidding on those terms using automated tools, reducing average CPC by 15% and lowering ACoS by 5%.- Analyzed granular trends in how creative assets, targeting parameters, bid strategies and campaign budgets impacted key optimization KPIs week-over-week.- Orchestrated end-to-end management for 2 brick-and-mortar companies and 3 Amazon stores driving monthly & quarterly revenues.- Collaborated with team members through Asana to make data driven and centralised decisions.- Charted product roadmap from launch to bestseller status for 3 top-ranked items by accelerating sales, product reviews and through building the trust of customers in the brands.- Registered 2 brands on Amazon marketplace and built an e-commerce operational framework for robust UAE and global expansion to Saudi Arab & Egypt.- Visualized and optimized entire inventory lifecycle using data-driven analysis and forecasting to enhance margins by 15%.- Led supply chain management encompassing global sourcing, shipping logistics and local warehousing.- Formulated digital and content strategies across media channels growing social media following on instagram & facebook to attract traffic to the companies' webpages and the e-commerce pages.- Liaised with government entities for business licensing and regulatory protocols in UAE and internationally.- Strong work ethic focused on maximizing business KPIs, competitive positioning and customer satisfaction via strategic planning and flawless execution.

Islamabad, Islāmābād, Pakistan

- Utilized the full functionality of Powerbi and it's unification with excel to visualize weekly business reviews for the client.- Responsible for training and managing the whole floor of 86 people at times.- Helped propel a team of 17 members to achieve a target of $170,000 every month, with the aim of revenue maximization for the organization.- Worked with a focus on operational efficiency while keeping up to par with the quality standards.- Allocation of resources and how to utilize the best of each individual based on BCG analysis.

Lahore, Punjab, Pakistan

- Consistently surpassed my daily sales targets.- Learnt that improvising is as important, if not more, as pre-planning.- Learnt the importance of how "Quality is far important than quantity".

Lahore, Punjab, Pakistan

- Successfully handled difficult situations and conflicts while remaining calm in a way where I could satisfy both the customer and the company.- Dealt with a wide range of customer personalities and challenging situations can build resilience and adaptability.- Worked on active listening, empathy, clear articulation, and the ability to adapt communication styles to different individuals.

Islamabad, Islāmābād, Pakistan

- Designed and executed effective marketing strategies that aligned with the organization's goals and target audience. - Successfully increased brand visibility and recognition through strategic marketing initiatives to develop impactful advertising campaigns & implemented public relations strategies. - Optimized conversion funnels, managed digital advertising campaigns, and leveraged marketing automation tools to nurture leads.- Created targeted email marketing campaigns, implemented customer loyalty programs, and leveraged social media to foster meaningful interactions with customers.- Worked closely with sales team to develop marketing programs that generate measurable revenue results. This included setting revenue targets, tracking marketing-generated leads, and implementing tactics to support the sales funnel and drive conversions.- Utilized analytics tools to measure the effectiveness of marketing campaigns and initiatives for making data-driven decisions.

Multan, Punjab, Pakistan

- Revamped the supply chain, operations, marketing & the management of Universal Surgical company.- Handled all of the Digital marketing during the revamping process.

Islamabad, Islāmābād, Pakistan

Got used to social media marketing and editing tools like Google snapseed and Adobe lightroom

Islamabad, Islāmābād, Pakistan

Handling the situation under extreme pressure, How to manage people strategically

Lahore, Punjab, Pakistan

Gained an insight into how finances are handled in organizations