Digital Marketing Specialist
Current• Designing, implementing, and overseeing all aspects of digital marketing campaigns; monitoring campaign planning, budgets, performance, and growth• Executing and Optimizing Facebook Lead Gen, Website Conversion, Traffic and Awareness-based campaigns• Executing and Optimizing Standard & Dynamic Display, Search, PMax and YouTube campaigns on Google• Collaborating with Google & Facebook teams on digital strategy, optimization, beta products, features, and case studies• Coordinating with the design team for attractive creatives in a bid to ensure High CTRs• Coordinating with the Sales team on clients' feedback and taking required actions