Senior Marketing Officer
Current- Strategic & Creative Execution of Marketing Campaigns. - Strategy, Planning, & Coordination with Creative and Digital Marketing Agency for seamless execution of Marketing deliverables. - Management of Digital Infrastructure (Social Media Handles of the Brand)- Development of IMC & Creative Briefs.- New Product Innovation - Retail & TPR Branding across KLI. - Trade Marketing- Management of TVC shoot & Production (Chik N’ Cheese Paratha)- Coordination of Product Photography (Perfectly Done Campaign, Chicken Spring Roll, Chik N’ Cheese Paratha)- PR Management (Perfectly Done Campaign & Chik N’ Cheese Paratha Campaign)- Brand Activation for Experiential Marketing at various Educational Institutions and Food Festivals. (LGS JTI Decathlon’24; Chef Battle’24, Superior University; International Burger Day, COTHM)- Design Aesthetics of Product Packaging (Chicken Spring Roll, Chik N’ Cheese Paratha) - Content Writing for Social Media Handles of the Brand.
