Steering Noor Garments' supply chain system enhancements with over a decade of dedicated service, my focus lies in bridging process gaps and driving operational efficiency. In collaboration with cross-functional teams, we've honed strategies that prioritize system upgrades and support marketing initiatives, directly impacting R&D, lead generation, and compliance.As Brand Manager at Flash.pk / Club76.pk, I've leveraged web analytics and AB testing to refine the online customer journey, fostering significant revenue opportunities. My dual expertise in ERP systems and eCommerce positions me as a leader in marrying technical innovation with market demands, ensuring a seamless integration of product development and customer experience optimization.