With 11+ years of experience, and formally trained and certified by Human Factors International (HFI) as Certified Usability Analyst (CUA), I am constantly inspired by the opportunity to design user interfaces and make them simple to use, aesthetic and faster for completing tasks. - Passionately drive design from inception to delivery- Experience design solutions for web, enterprise and mobile applications.- Requirement gathering and design review workshops with business stakeholders, architects, domain experts, user group representatives, and creative teams.- Collaborate and transform requirements into wireframes, functional specs, and clickable prototypes.- Applying psychological principles to bring out better usable designs.- User research through user observation and field studies, interviews, and personas.- Defining and publishing standards and guidelines for the UX/UI approach.- Expert Review, Heuristics Evaluation and Usability Testing.- Ability in managing user experience design and front-end development teams.- Designing user friendly and visually appealing designs.