Kent Chang Email & Phone Number

New York, Ny, Us

New York City Metropolitan Area

New York City Metropolitan Area

• As the creative lead in our team, my role was to set the design tone fordigital and print projects within our brand. I worked super closely with the ACD to ensure that his vision get pull through in all aspects of the media I help developed including brand books, style guide, and especially assets structures for all the digital files to ensure a smooth handoff.• I helped spearhead the creation of numerous Digital Detail Aid for brands like Menactra, Mavyret, and Humira. The Digital Detail Aid created for Humira won the Creative Floor Healthcare Awards as well as the Finalist for the Global Awards in the Digital Detail Aid category in 2019• When launching Mavyret in 2017, I was an integral part of the digital division team with sole responsibility for spearheading and leading the overall look and feel for all the digital campaign. These include responsive websites with multiples breakpoints going from mobile, iPad and desktop, traditional and fragmented emails as well as animated and static banners• Clients included: Sanofi Pasteur, AbbVie, Alcon, Amgen and Daiichi-Sankyo

New York City Metropolitan Area

• Established a digital solutions as how to effectively structure assets properly for responsive site that target retina display with the goal of a seamless file handover to developers.• Conceived and redesigned a brand new responsive site with multiple breakpoints to house all of the Johnson & Johnson Medical Devices materials• Brainstormed and developed concepts for multiples digital takeover ad campaigns for Sunovion entitled “Delivery Matters”• Clients included: BMS, Pfizer, Sunovion and J&J Medical Device

New York City Metropolitan Area

• Helped lead integration of digital within a full service agency• Co-supervised with Associate Creative Director a team of art directors and UX for websites, tablet, applications, emails, and media for Boehringer Ingelheim, Kowa, and Astra Zeneca• Lead and presented creative projects for websites, kiosks, tablet, emails, video and 3D project for client reviews• Helped conceptualized 360° cross-media campaigns for AZ IO, Amgen Nplate, Daiichi-Sankyo• Partner with digital strategist, brand team to derive insights from research and identify opportunities• Partnering with analytic team to design measurement, engagement and traffic to support the overall strategies• Worked and coordinated closely with account and creative team to ensure consistency and strategies are pulled through creative product and within scope

New York City Metropolitan Area

• As the lead creative, my role was to design a variety of animated web banners in various sizes and compositions. I later presented them to the creative director for approval. After further refinement and iteration, these were shared with account and later for client approval and buy-in.• Once approved I employed cutting edge animation technique to bring these rich media banners to life for brands like Smirnoff, Neutrogena and Johnson and Johnson

New York City Metropolitan Area

• Designed and developed a media-rich flash annual report for Comcast, Merrill Lynch, Rockwell Collins, and Ca Associates. These annual reports required the inclusion of sound as in background music, speeches from CEO, various video clips of CEO, or managing partners, animated charts and snippets of movie clips.

• As the lead creative digital designer, my role was to assess and redesign Kenneth Cole official website in preparation for their 2007 year-end Christmas campaign• Working along side the creative director to ensure that her vision of the campaign was pull through successfully especially meeting the strict file size limitation within the visual direction specified• Once the official homepage was blessed, I was tasked to created and animated various animated flash banners and emails to promote the online campaign with the intent to drive further traffics to Kenneth Cole’s official homepage

• Designed and developed ING Direct Securities online demo including modeling 3d scenes• Designed and developed micro site for Monster.com from conception to completion• Hand-coded Hair Club website and newsletters• Designed, resized and animated a range of banners for ING Direct

Secaucus, Nj

Nursing

• Pursued coursework for Registered Nurse (RN)

Bachelor, Biology

• BA in Biology Spring • Electives Focus: Information Technology • Chancellor’s List • Dean’s List