Murray Baker Email & Phone Number

Sydney, Australia

Mezrit (Measure It) focuses on the development of business efficiencies in the cleaning and infection control environment. The Mezrit system utilises low powered mesh automated network nodes to monitor the usage of various devices. The resultant data is then utilised to enhance management decision-making

Sydney, Australia

Co-founder, investor and CEO of Developing World Technologies Pty Ltd (DWT). DWT is a technology start-up focus on the use of disruptive technologies to provide a sustainable solution for the one billion people who currently live without safe, clean access to light. DWT has identified a suite of sustainable technologies, both in Australia and the USA, and is currently working with a number of enterprises to invest in the development of a unique range of products and solutions.Development of investment and product strategy taking the company from start-up through to mezzanine financing and initial public offering.

Sydney, Australia

Having successfully taken allNET Technologies Pty Ltd. through its sale to Anixter, I accepted an offer to assume the role of National Marketing Director - Anixter Australia, which oversaw:• Integration of allNET/Anixter employees• Development of career personnel plans• Development and implementation of new business processes to absorb the increase in revenue and people• Formulation and implementation of a market position targeted at the customer/vendor base• Implementation of an eBusiness/Web strategy for Asia Pacific• Development and implementation of a company-wide database enabling targeted marketing of direct mail/email campaigns• Implementation of web-based business-to-customer transactional systems• Development and introduction of both internal and external business websites• Implementation of web strategies through the Asia Pacific region • Development of a logistics business in Australia• Marketing policy and development of new business opportunities• Maintain and development of Vendor relationships• New product development• Budget review• Employee incentive plans• Regional sales forecasts

Sydney Australia

The allNET story:I founded allNET as a business with a focus on evolving corporate requirements for computer-network data-communication cabling in the late 1980s. allNET’s initial product range covered both copper and fibre optics components.The company’s start-up funding was $5,000. Within three years, revenues had exceeded $5.5 million. During this period, I was responsible for sales, finance, operations and marketing. By 1993, allNET’s revenue had plateaued at $7 million and I became the sole shareholder of the company, an event that necessitated a significant rebuild of allNET’s structures and finances. This period saw significant upheaval due to the entry of a number of large multinationals into the local market. allNET’s major suppliers were American based. Our largest suppliers were AT&T (which became Lucent and then Avaya), Berk-Tek (now part of the Alcatel group) Methode and The Siemon Company to name but a few. The maintenance of the supplier relationships was a critical plank to the success of allNET. This required constant travel/communication to the USA. By maintaining long-term relationships with each supplier’s decision makers allNET was able to leverage the strengths of each company.allNET’s growth was self-funded and by 1999-2000 enjoyed a market share of around 17%, and revenue was approximately $20 million. The company had a staff of 24, with offices in Sydney, Melbourne, Brisbane and Canberra. In January of 2001, the company I founded in 1989 was acquired by Anixter Australia - a wholly owned subsidiary of Anixter Inc. (AXE - NYSE) - www.anixter.com

Sydney, Australia

Established in July 1987 with a $5,000 private loan, DigiLink's primary focus was in unshielded twisted pair cable scheme installation and network consulting within the corporate environment. DigiLink introduced AT&T Systimax (PDS) into the Australian market place with Honeywell. In 1989, I recognized a new market opportunity outside the scope of DigiLink, and co-founded allNET.

Master Of Political Economy

Bachelor Of Economics

Diploma Of Commerce

Diploma Company Directors Course