Myles Hoyle Email & Phone Number

Nantwich, Gb

United Kingdom

• Working closely with the CEO and Head of Communications to revolutionise Child Bereavement UK’s Digital Media strategy. Delivering a 18% year on year growth in engagement and a 127% increase in website visitors.• Manager of the Digital Marketing Team, recruiting, training, and line-managing new hires.• Deputising for the Head of Marketing and Communications with external partners.• Google Tag Manager expert. Creating tracking links to learn about supporters’ behaviour and implementing changes to the website from this data.• Quarterly reports to the Trustees covering all aspects of Digital Marketing.• Leader of large paid and organic social media campaigns: creating copy, graphics, setting budgets, installing tracking and regular reporting. This is brand new for the charity, and I had to make a business case to the Trustees and CEO for paid marketing. Now managing a five-figure monthly budget.• Transformed the brand’s communications strategy, repositioning the charity as a thought leader in the bereavement sector.• Delivering the charity’s aim of reaching out to more 18–25-year-olds with an 87% increase in website visitors from this demographic from previous year.• Consistently benchmarking competitors’ social media channels and setting KPIs that position Child Bereavement UK as an influencer within the bereavement support space.

• Working closely with the CEO and Head of Communications to revolutionise Child Bereavement UK’s Digital Media strategy. Delivering a 18% year on year growth in engagement and a 127% increase in website visitors.• Manager of the Digital Marketing Team, recruiting, training, and line-managing new hires.• Deputising for the Head of Marketing and Communications with external partners.• Google Tag Manager expert. Creating tracking links to learn about supporters’ behaviour and implementing changes to the website from this data.• Quarterly reports to the Trustees covering all aspects of Digital Marketing.• Leader of large paid and organic social media campaigns: creating copy, graphics, setting budgets, installing tracking and regular reporting. This is brand new for the charity, and I had to make a business case to the Trustees and CEO for paid marketing. Now managing a five-figure monthly budget.• Transformed the brand’s communications strategy, repositioning the charity as a thought leader in the bereavement sector.• Delivering the charity’s aim of reaching out to more 18–25-year-olds with an 87% increase in website visitors from this demographic from previous year.• Consistently benchmarking competitors’ social media channels and setting KPIs that position Child Bereavement UK as an influencer within the bereavement support space.

United Kingdom

- Designing, implementing and maintaining an innovative digital engagement strategy to deliver the charity's No Time Like the Future Strategy (2020- 2023).- Developing and delivering engaging social media campaigns and strategies to engage and excite the charity's key audiences - potential and existing investors, teachers, educators, young people, journalists, and policy makers.- Utilising the full suite of Google products (Analytics, Ads, Tag Manager) to constantly evaluate and improve the charity's online presence.- Creating, managing, and evaluating all organic and paid social media, and online, content.- Management of the charity website. - Graphic Design - Using the Adobe suite and Canva to create engaging graphics for the charity.- Copywriting for a wide audience - from C-suite audiences on LinkedIn to Gen-Z on TikTok.

Warrington, United Kingdom

- Managing PAPYRUS's social media accounts, promoting their services, increasing brand awareness and driving engagement.- Line Manager for a Marketing and Communications Assistant. Responsible for hiring, recruiting and line-managing this individual.- Developing the charity’s online presence by exploring new opportunities and channels to appeal to different audiences.- Maintaining and updating the central communications timeline and promoting awareness campaigns around key dates and themes.- Producing and distributing regular e-news updates and a monthly newsletter to staff and supporters.- Internal communications lead, creating and disseminating internal communications throughout the organisation.- Updating the website with new content or features through WordPress.- Developing different user journeys and profiles.- The first point of contact for all communications queries, co-ordinating the appropriate response from PAPYRUS and linking in with other departments where necessary.- Increasing the number of organisations that promote PAPYRUS and their services and compiling a list of key communications contacts to increase information sharing.- Google Analytics and Ads lead.

Penrith And The Border

An internship with Rory Stewart OBE MP in his Penrith and The Border constituency office.Working with members of staff to provide coherent solutions to constituents' queriesDuties involved:- Writing and publishing Press Releases.- Communicating with other governmental departments to help constituents.- Replying to constituents in a sensitive and timely manner.- Prioritising workload whilst working to deadlines to ensure the office can reply to the 20,000 emails it receives per annum.- Accompanying visiting Ministers on site visits around Cumbria.

Master Of Politics, Distinction

Winner of The Richardson Institute's best dissertation in Peace and Conflict studies.

Politics And International Relations, Political Science And Government

Aaa At A Level

Activities and Societies: Headboy.