My Vu Email & Phone Number

Vietnam

Ho Chi Minh City, Ho Chi Minh City, Vietnam

Launched & Monetized Promotion Hub – a central Hub for promotion discovery and engagement for both internal business & external merchant – which possesses 3.5 million monthly engaged users (MEU). - Initiated the Promotion Hub Setting internal platform, which facilitated the dynamic content display mechanism & reduced manual operation’s time and error by 50%.- Continuously experimented with various promotion content display template, grouping and ML sorting rule, which resulted in an increase of 30% User Engagement and 20% Voucher Impression. - Launched & monitored several engagement features on Promotion Hub, including Gift Shop, Shake Nearby & Promotion Mission, which led to 200K+ new users share location & 150K+ redeemed users.

Ho Chi Minh City, Vietnam

- Assisted in delivering several Promotion Platform features, including Push Test Feature, User Segment, and Notification Integration.- Supported in standardizing and building tool for operating complex promotion schemes, including promotion for New Users, User Referral and Event-Triggers (Loan payment, Membership Registration, etc.)

- Supported Supplier Registration, Invoice Payment, and Procurement activities (tender announcement, tabulation compile, supplier contact, quality control).

Major: Bachelor Of Commerce - Bcom | Minor: Digital Marketing, Logistics, Materials, And Supply Chain Management

Bachelor Of Business Administration - Bba, Management Information Systems, General

Activities and Societies: Vietnamese International Student Association, Woman in Business