Nancy Agarwal Email & Phone Number

Mumbai, MH, IN

• Initiated collaborations with NGOs and influencers for various campaigns, fostering meaningful partnerships to amplify social impact and outreach.
• Participated actively in collaborative brainstorming sessions with the founders to generate innovative ideas and concepts for social media initiatives, leveraging diverse perspectives and expertise.
• Produced compelling informational video content to raise awareness about social causes, effectively driving conversions and inspiring action among the audience.
• Played a key role in planning and organizing fundraising events for social welfare initiatives, ensuring seamless execution and maximizing participation and donations.
• Raised approximately $13,500 for LGBTQIA+ survivors and $13,000 to support 81 menstruates, in collaboration with Pee Safe, through strategic fundraising efforts, demonstrating a commitment to social causes and.

• Managed six social media accounts of different niche, ensuring consistent brand presence and engagement across platforms.
• Led strategic planning and content strategy efforts, orchestrating compelling posts and campaigns tailored to each platform's audience and objectives.
• Proficiently navigated six social media platforms, leveraging insights to drive a notable 33% increase in follower engagement.
• Developed and maintained detailed social media calendars on a weekly and monthly basis, facilitating organized and timely content scheduling.
• Captivated the audience with engaging stories twice on a weekly basis, fostering active interaction and connection with followers.
• Worked closely with the creative team to develop compelling content strategies, and actively participated in brand shoots to ensure the creation of impactful visual content.

• Engaged in daily interactions with 10-15 influencers to cultivate and maintain collaborative partnerships, fostering mutually beneficial relationships for brand promotion and awareness.
• Tracked and analyzed methodically the performance of marketing campaigns, utilizing data insights to assess effectiveness, identify areas for improvement, and optimize strategies for maximum impact and ROI.
• Strategically arranged influencers according to the brand's specific needs and campaign objectives, ensuring alignment with target audience demographics, messaging, and desired outcomes.
• Leveraged Google Sheets to meticulously identify the top 100 influencers within relevant niches, evaluating them based on expertise, engagement rate, and profile insights to curate an effective pool of potential.
• Negotiated with influencers to secure collaboration agreements, leveraging persuasive communication and strategic incentives to establish mutually beneficial partnerships that align with brand goals and budgetary.

Pr & Corporate Communications, Pgdm, B+

1. Social Media Management for Ikshana Fest 2. Celebrity Management, Hospitality, and Social Media for Istoria Fest 3. Presenter at Aditya.

B.Com Honours, 8.17 Cgpa

Activities and Societies: Member of the Xavier's University Sports Society, Member of Xavier's University Culture & Art SocietyVoulnteered.

12+, Commerce

Activities and Societies: Member of the Dance Team