Nancy Ford Email & Phone Number

Greater Chicago Area

Trusted advisor and communications strategist guiding executives and leadership teams to achieve impact goals with inward and outward-directed branding and change communications.

Greater Chicago Area

Specialize in development of objective-driven, audience-based strategic roadmaps for communication and marketing functions, as well as creation of messaging platforms that ensure clarity and consistency of brand positioning. Specialty areas: program planning, message development and executive-level presentation skills.

Chicago, IL

Helped expand the world of women who express their personal style with Mata's fair-trade fashions. Established a sustainable marketing framework integrated across all functional areas, coalescing customer and competitor input to inform product design and sales strategies. Building blocks: message development, content governance across digital platforms.

Greater Chicago Area

Specialized in brand and program strategy, community relations, employee and business communications, media relations, message development, social impact PR, thought leadership. Clients: All Children Reading (USAID & World Vision), International Justice Mission, Mercy Housing Lakefront, World Vision Education Transition Initiative.

West Cook County, IL

Facilitated year-long rebranding process (funding procurement, market research, constituent buy-in, brand architecture, name generation & testing, logo development). Achieved 100% growth in unsolicited individual, business and congregation giving, 75% growth in Board member giving and 80% increase in event income between 2010 and 2014. Responsible for.

Greater Chicago Area

Created and taught a two-semester Public Relations sequence for undergraduates. "Fundamentals of PR" introduced the profession, with emphasis on the elements of persuasive communications, PR writing and media relations. "Advanced PR" was a campaign strategy course. Students gained hands-on program planning and creative implementation experience with.

Greater Chicago Area

Senior counselor for teams responsible for launching new brands for new companies (such as DestinyHealth), new brands for old companies (LandAmerica) and new ways to connect with old brands (Sears, Lions Clubs, Million Dollar Roundtable).Member of Ketchum's global response team for issues and crisis management counsel.

Greater Chicago Area

Facilitated formation of standalone, global Workplace Performance practice, a motive-driven, results-focused approach to employee communications, defined through work with clients such as Navistar, Rubbermaid and Qwest Communications. Managed Chicago-based team and trained account managers throughout U.S. and Europe.

Greater Chicago Area

Developed and taught "PR Cases and Crisis Management" course for undergraduates.

Greater Chicago Area

Specialized in business-to-business and environmental PR.

Greater Chicago Area

Trained top- and mid-level executives to deliver clear, persuasive presentations, using "listener-train-of-thought" methodology. Lead PR and branding efforts for this communications skills development company.

Greater Chicago Area

Specialized in technology public relations.

Master Of Arts - Ma, Journalism, Marketing

Activities and Societies: Graduate Assistant, Office of Learning & Development

Bachelor Of Arts - Ba, Journalism

Activities and Societies: Alpha Phi Sorority, Public Relations Student Society of America, Society of Professional Journalists