Nancy O'Connell Email & Phone Number

Chicago, Illinois, United States

Wrote, copyedited and oversaw the creation of brand and product marketing materials for a B2B SaaS/ restaurant technology company.Collaborated with product marketing and sales to humanize technical terms and create full-funnel marketing material. Reviewed and managed external creative agencies and freelancers to ensure copy and design meet brand standards.

Chicago, Illinois, United States

Won Three Tempo Awards: best copywriting, best email campaign and best acquisition campaign.Created digital and social content for a variety of clients, including: Cricket Wireless, Walgreens, BMW and Universal Orlando.

Greater Chicago Area

Edited and wrote direct response copy, including customer- and prospect-focused emails and ads. Applying Merkle's best practice, I strategically used A/B testing to improve open rates and click-through rates, driving response and outperforming client controls.Clients included: Cricket Wireless, BMW, Universal Orlando, Fifth Third Bank, United Airlines and.

Leawood, KS

Wrote and edited content for both external and internal clients.Actively participated in brainstorming sessions for radio, TV and print ads.Brainstormed and produced original content for our company blog, The Creative Edge. Produced marketing collateral for financial advisors and insurance professionals including bios, website copy, brochures, radio and TV.

Amata Nakhorn, Chonburi, Thailand

Created detailed lesson plans daily for five different grades.Actively promoted English as a useful and accessible language that everyone can learn.Problem solved and critically thought about ways to express myself and communicate with people who do not speak English.Taught English to non-native speakers aged five-15.

Columbia, Missouri Area

Identified 200 lead sources and potential clients in 20 cities and created relationships with 50 potential clients.Built online individual authority for professionals by aiding them in being published in reputable online sources.Helped clients build their brand and become thought leaders by leveraging their abilities. Wrote and edited feature articles.

Utilized social media to build brand awareness and engage Greek students at the University of Missouri.Actively promoted Hot Box Cookies through public speaking and social media campaigns.Increased traffic to the store by using pull strategies on social media to bring in 1,000 customers in one day.

Columbia, Missouri Area

Acted as direct support to editorial team and community manager. Reviewed and updated website with current content and event listings. Researched and reviewed contributors and applications.Co-lead project team to analyze current social media presence and evaluate additional opportunities on other social media platforms.

Columbia, Missouri Area

Worked on collaborative teams to develop and communicate strategies and proposals to clients. Assisted Lead Strategists in creating budgets, proposals and creative briefs.

University Of Missouri

Corresponded with businesses to sell advertisements and maintain strong personal relationships. Motivated and communicated with team members and businesses to ensure positive attitudes. Promoted the paper to the Greek community and actively recruited writers.

Bachelor Of Science (B.S.), Marketing, Summa Cum Laude

Activities and Societies: Pi Beta Phi

Education record

Business And Economics