Natalie Dillon Email & Phone Number

Jackson,Ms

Ridgeland, Mississippi, United States

I owned a retail boutique in Jackson,Ms. I sold tween apparel, gifts and shoes. I managed 14 employees and did all of my own buying and merchandising.

Oversaw daily operations, including inventory management, employee scheduling, and customer service, to maximize efficiency and profitability. Led a team of 14 employees, including a full-time manager, ensuring streamlined workflows and high employee performance.• Increased annual revenue by up to 33%, growing sales from $375K to between $400K and $500K after acquiring Squared Girl.• Pioneered the strategic use of weekly and promotional videos in 2018, boosting in-store and online sales in the retail space.• Leveraged social media to achieve up to $2,000 in daily sales by consistently posting new arrivals, regardless of in-store foot traffic.• Built and maintained strong relationships with top brands like Barefoot Dreams, Maaji, Vintage Havannah, Mayoral, and Bella Dahl, securing a competitive edge in the market.• Recognized as Mississippi Magazine's Best Teen & Tween Store from 2017 to 2020, reflecting exceptional brand positioning and unwavering customer loyalty.• Participated in the three-day Mistletoe Market trade show, generating over $50,000 in sales each year and enhancing brand visibility within the community.

Managed product sourcing, selecting a diverse range of gifts, apparel, shoes, and jewelry to align with emerging trends and customer preferences. Collaborated with vendors and suppliers to negotiate favorable terms, ensuring optimal inventory and product availability.• Surpassed monthly sales targets, achieving an annual revenue of $375K and establishing a track record of high performance.• Developed strong customer relationships, leading to increased repeat business and establishing a loyal customer base.• Attended major buying events across Atlanta, Dallas, and Las Vegas ensuring a diverse and appealing inventory.• Spearheaded visual merchandising efforts, setting up and reorganizing store layouts to maximize product visibility and encourage impulse purchases.• Influenced store traffic and sales dynamics, becoming a key factor in customer visitations and purchasing behavior.

Directed merchandising and marketing strategies for Gail Pittman Outlet stores nationwide, ensuring cohesive branding and product presentation. Led the development and implementation of nationwide sales campaigns, while coordinating comprehensive marketing initiatives to align with store goals and drive consistent revenue growth.• Traveled to multiple locations, including Ridgeland, MS, Destin, FL, Foley, AL, and Tunica, MS, to set up and optimize outlet store shelves and displays, enhancing product visibility and increasing sales.• Represented Gail Pittman at major markets in Dallas, Atlanta, and New York, successfully expanding business with new and existing accounts through impactful showroom presentations.• Completed QVC on-air training in 2004, mastering techniques for engaging televised product presentations that drove viewer interest and sales.• Planned and executed promotional all sales events, elevating customer engagement and substantially maximizing revenue across all outlet stores.• Redesigned permanent showroom displays at in Atlanta, Dallas, and New York arriving early to carefully position new product lines, optimizing layout to captivate customers and enhancing overall product presentation.

Oversaw the end-to-end production process, transforming design concepts into high-quality products, ensuring consistency and meeting customer expectations. Excelled in collaboration with the sales and marketing teams to align product offerings with market demands, ensuring that designs resonated with target customers.• Conceptualized and launched successful product lines, including Tapersty, Scarlett, and China Town, amplifying brand visibility and market presence.• Led the creative design of custom corporate orders and seasonal holiday patterns, such as Valentine's Day, Easter, and Habitat for Humanity eggs.• Attended 3 days of "On Air School" through QVC’s intensive training, mastering on-air presentation techniques and gaining invaluable insights into how viewers respond to product handling and presentation.• Drove sales growth by implementing effective presentation strategies across QVC and social media channels, resulting in higher conversion rates.

Enhanced brand visibility for clients through strategic placement of on-air advertisements across three local radio stations, maximizing reach and impact. Provided consultative sales support, helping clients optimize their advertising efforts to achieve measurable results.• Exceeded sales targets by cultivating key partnerships with local restaurants and bars, leading to sustained revenue growth.• Secured major advertising contracts with key clients such as Southern Beverage Budweiser, Wendy’s, and Blue Bell Ice Cream, significantly boosting station revenue.• Developed tailored advertising campaigns, including writing engaging copy, that effectively promoted local businesses and increased listener engagement.

Family And Consumer Sciences/Human Sciences

Minor And General Business High School Diploma

Bachelor'S Degree, Merchandising / Consumer Sciences