Natalie C. Email & Phone Number

Ponte Vedra, Fl

Jacksonville, Florida Area

• Manage innovation, development and diffusion phases of product launches• Implement strategy for General Market and Multicultural hair care by seeking out industry insights, trends and analytics for Roux® and Lottabody®• Determine new product concepts, formulation and packaging• Utilize marketing channels and design supporting materials such as samples, customer presentations, press releases, print advertisements & brand briefs• Direct five-function logistical efforts for timely product launch: package engineering, research & development, operations, purchasing & regulatory• Prepare brand copy and creative for packaging and point-of-sale material• Select models and brand imagery for photo shoots• Create & manage quarterly newsletter designed for customers and distributors

Jacksonville, Florida Area

• Successfully managed brand support programs with budget of nearly $2M including in-store and catalog sampling, on-pack promotions, displays, printed materials • Collaborated with cross-functional teams daily to effectively implement brand plans• Managed artwork development process from design to printing phase for product packaging, point of sale materials, displays, samples & advertising• Coordinated 2011-2012 Creme of Nature sampling program of nearly 2M samples• Guided 2011 Magazine Insert Program with Sophisticate’s Black Hair Magazine including the printing and production of samples, as well as ad placements

Greater Philadelphia Area

• Sold over $250,000 in rental space• Provided all sales and fulfillment efforts for the purpose of selling the Constitution Center as a special event venue• Implemented sales initiatives to secure clients in new markets• Maintained and distributed sales materials in response to leads• Managed client satisfaction and developed critical business relationships • Booked and planned logistics of events and meeting rentals• Oversaw catering, operations staff, audio/visual technicians and event staff to ensure smooth and successful event• Identified operational requirements and facilitated events on-site

Greater Philadelphia Area

• Secured Corporate Members and Sponsors for the museum• Cultivated and fostered relationships with Corporate Partners• Coordinated meetings between leadership and government entities• Raised $130,000 for General Operating Support

Greater Philadelphia Area

• Assisted in initial sales inquiries, event coronation and facilitation.

Tallahassee, Florida Area

• Comprised cover letters to partners and wrote copy for client websites • Pitched ideas to broadcast partners and prepared media kits for press conferences

Ms, Recreation & Leisure Services Administration, Special Events, 3.93

Activities and Societies: Special Events, Lifetime Activities Instructor, Graduate Teaching Assistant• William J. Tait Outstanding.

Ba, Public Relations, Communications

Activities and Societies: Alpha Delta Pi - Public Relations Chair, Formal Recruitment Chair; Dance Marathon - Overall Morale Chair, Morale.