Responsible for managing advocacy- and public affairs-focused communications strategies for a portfolio of corporate, trade association, and non-profit clients; developing campaigns focusing on increasing racial equity in the areas of employment, education, financial wellness, and health; and acting as primary content creator responsible for drafting and finalizing press releases, op-eds, and social content.

Responsible for developing and implementing comprehensive issues-based/advocacy communications strategies for more than 30 community partners of a large-scale government-funded health equity program. Provided ongoing communications support for community partners, including but not limited to:- Developing and executing customized communications plans that included content development, media relations and outreach, and cultural observance-related activities- Creation of promotional materials like flyers, newsletters, other announcements- Development and production of informational webinars for community partner audiences- Providing ongoing training on community engagement and relations via custom-made presentations- Facilitating and guiding the creation of coalitions between existing community engagement program partners and other community partners to fill gaps in program service- Overall account management: - Oversaw a team of five junior to mid-level communications specialists - Managed campaign and project timelines/deadlines - Managed and reported on monthly account budget - Analyzed reach of communications efforts and developed monthly reports- Founding member of company diversity, equity, and inclusion work group

Continued with existing responsibilities of leading nationwide advocacy and partnership building efforts for the Department of Veterans Affairs’ Homeless Programs Office; building and maintaining relationships with partners in the housing, employment, and community assistance fields; and creating and executing awareness-based advocacy campaigns. Assisted Account Director with project management responsibilities like weekly, monthly, and annual reporting; tracking timelines and deadlines for communications projects; and leading weekly client meetings in Account Director’s absence.

Assisted CEO and Senior Vice Presidents with public affairs/public relations and business development outreach. Developed multi-faceted campaigns that included e-mail marketing and digital media components. Increased social media engagement across multiple channels by 400%; increased traffic to website by 46%. Streamlined external communications to clients and potential clients in a number of industries, including government agencies, professional associations, and non-profits. Facilitated placement of firm's CEO as an expert source for mutiple industry and national outlets, including PRWeekly, the Washington Post, and the New York Times.

Successfully planned and managed four Relay for Life community-based fundraising events. Coached Relay for Life team participants in raising more than $143,000 in a five month timeframe. Managed more than 60 volunteers in planning and executing day-of activities and logistics, pre-event fundraising activities, cancer treatment advocacy, and pre-event promotion.

* Created and maintained monthly e-newsletter and bi-weekly mini e-newsletters* Acted as media liaison, and fielded interview, article, and other public relations requests* Ghost-wrote articles on behalf of company owners* Maintained company social media presence* Designed and created advertisements and other marketing collateral* Planned, promoted, and managed restaurant and bar events* Created promotional campaigns and accompanying collateral* Maintained website

Assisted VP of Sales & Marketing in drastically increasing clinical research study pipeline through strategic marketing campaigns and efforts. Worked closely with web design agency in updating company website, and established a social media presence for corporate information sharing and business development purposes. Updated and re-established social media presence for study participant recruitment department, increasing engagement via social media by 400%. Created and designed advertising pieces, including brochures and posters. Also created all copy for advertising pieces, press releases, and e-mail campaigns.

Performed policy analysis on unemployment insurance legislation changes and developed programs for the public to meet new job search requirements. Planned, created, and taught a job search skills program for upper level job seekers that maintained a 93% success rate in terms of post-program job acquirement. Acted as policy interpreter and liaison between the state and federal government and the company's board members. Planned the area's largest career expo with a budget of $30,000 and more than 4,000 attendees. Worked with the business services division to recruit more than 80 hiring employers (exceeding the original goal of 50). More than 1,500 attendees were hired as a result of attending. Re-established organization's social media presence, increasing engagement on the Facebook page by 175%.

Delivering streamlined, creative, and masterful public relations and marketing campaigns for the lifestyle and entertainment industries.

Responsible for the creation and management of the company's social media department. Developed and facilitated staff training on social media best practices.

Managed seven client accounts, including writing press releases, promoting new client services and products, social media account management, and press pitching.

Assisted account executives with media relations, community relations, event planning, and other essential PR tasks for various clients.

Helped coordinate promotional activities for their folic acid campaign and also secured sponsorships and donations for annual awards dinner.