Natalie Farina Email & Phone Number

New York, Ny, Us

New York City Metropolitan Area

New York, New York

Responsible for purchasing, maintaining appropriate cost percentage, inventory, staff scheduling, building sales, coaching staff and processing payroll.Increased restaurant sales by $40,000 in one month while staying within budget. Took holiday season bookings and guaranteed $65,000 in events.Created and implemented Steps of Service guidelines which raised properties guests score 6 points to pass brand benchmarks for the first time. Saved $12,000 in 6 months and continuously… Show more Responsible for purchasing, maintaining appropriate cost percentage, inventory, staff scheduling, building sales, coaching staff and processing payroll.Increased restaurant sales by $40,000 in one month while staying within budget. Took holiday season bookings and guaranteed $65,000 in events.Created and implemented Steps of Service guidelines which raised properties guests score 6 points to pass brand benchmarks for the first time. Saved $12,000 in 6 months and continuously found new, creative ways to cut expenses and costs.Conduct weekly meetings with Hotel GM and owner to strategize marketing initiatives for the hotel and Recreation.Oversee employee work in front and back of house to insure compliance, company policies, and Food Safety Guidelines.Achieved high levels of service expectations coaching employees to performance standards.Prepare weekly P&L reports and forecast upcoming weeks sale and expenses weekly on Profitsword. Complete monthly Line by Line report. Show less

Greater New York City Area

Managed all aspects of restaurant operations including: opening and closing of venue, staff scheduling, inventory, $35,000 in weekly operating expenses for food, liquor, labor and incidentals. Prepared detailed weekly status reports regarding sales numbers, budgets, payroll and monitored short term and long-term sales efforts for corporate.Strategized with marketing team on ideas for promotional events custom to Fi-Di venue, work with photographer to gain exposure for posting on all… Show more Managed all aspects of restaurant operations including: opening and closing of venue, staff scheduling, inventory, $35,000 in weekly operating expenses for food, liquor, labor and incidentals. Prepared detailed weekly status reports regarding sales numbers, budgets, payroll and monitored short term and long-term sales efforts for corporate.Strategized with marketing team on ideas for promotional events custom to Fi-Di venue, work with photographer to gain exposure for posting on all social media platforms. Scheduled and direct staff daily to maximize productivity.Worked with Event managers on large group events contracted in the venue. Understand and communicate with the client from the venue, develop run-of-show and communicate to staff every detail of event to ensure successful events. Events in venue range from 20-300 people.Promoted from server/bartender to General Manager in less than a year. Show less

Upper East Side

Created all digital marketing materials including weekly newsletter and timely promotional materials using MailChimp Enhanced company brand and contact by expanding email list and email campaign performance. Featured on-brand company content (ex. policies, weekly updates) and promotions Evaluated social media presence by posting to platforms using Hootsuite, engaging with community and contacting influencers Monitored web traffic and patterns using Google Analytics… Show more Created all digital marketing materials including weekly newsletter and timely promotional materials using MailChimp Enhanced company brand and contact by expanding email list and email campaign performance. Featured on-brand company content (ex. policies, weekly updates) and promotions Evaluated social media presence by posting to platforms using Hootsuite, engaging with community and contacting influencers Monitored web traffic and patterns using Google Analytics Administrative duties include: contacting vendors, maintaining customer database and submitting timesheets Show less

Hauppauge

- Spearhead all aspects of company's re-branding.- Conduct SWOT Analysis to gain insight about company brand.- Design logo, tagline, website, letterhead, business cards, company sign, white papers, case studies and official company documents.- Create continuity in all visual brand items.- Manage social media accounts using social media calendar created monthly.- Draft proposals clients and order parts for projects.- Answer service calls and enter service orders into… Show more - Spearhead all aspects of company's re-branding.- Conduct SWOT Analysis to gain insight about company brand.- Design logo, tagline, website, letterhead, business cards, company sign, white papers, case studies and official company documents.- Create continuity in all visual brand items.- Manage social media accounts using social media calendar created monthly.- Draft proposals clients and order parts for projects.- Answer service calls and enter service orders into company database.- Recruiting.- Provide on-site training. Show less

Great Neck

- Increased consumer awareness and website traffic by curating original content for multiple social media pages.- Established a blog and an Instagram page to increase sales and enhance customer experience.- Utilized Photoshop to create detailed deals for the e-commerce site that included photos, product descriptions, specifications, pricing, and inventory levels.

- Created original graphic images- Scheduled post daily to restaurant's Facebook pages using Hootsuite- Used Facebook insights to determine best time to post content to maximize reach and engagement- Posted fifteen times weekly to Twitter account and once a day to Instagram- Gained 70 new likes on Facebook within first month of providing content compatible with Facebook algorithm to optimizes views

Town Of Brookhaven & Smithtown

Seasonal position, gorilla marketing.

Greater New York City Area

- Used social media to foster interactivity and improve consumer loyalty. - Engaged with customers and spurred community growth through social media platforms.- Bolstered consumer’s reputations by responding positively to customer reviews.

Greater New York City Area

- Assist top tier NYC law firm in with all aspects of fall recruiting: (i.e. escorting candidates to interviews, upload information to lawcruit)- Review resumes and screen candidates - Correspond with prospective candidates- Updated and maintained applicant status using LawCruit- Meet and greet candidates and manage daily interview schedules- Calendar administration - Work on multiple projects with tight deadlines and quick turnarounds. - General departmental… Show more - Assist top tier NYC law firm in with all aspects of fall recruiting: (i.e. escorting candidates to interviews, upload information to lawcruit)- Review resumes and screen candidates - Correspond with prospective candidates- Updated and maintained applicant status using LawCruit- Meet and greet candidates and manage daily interview schedules- Calendar administration - Work on multiple projects with tight deadlines and quick turnarounds. - General departmental administration such as maintaining various charts and project manuals.- Assist in creation of CLE and First year's binders Show less

Brooklyn

- Researched and selected target media outlets.- Created and monitored media lists, and managed client media sites.- Designed elegant and professional event invitations and developed and maintained event guest lists.

Stony Brook

Islandia, Ny

- Contributed to the redesign of company website Love-the-it Factor using Homestead.com to make it easier to navigate and promote sales.- Developed social media campaign using Facebook, Pinterest, Instagram, and Esty to increase traffic to main website. - Contributed to product designs for Love-the-it Factors clothing. - Created a number of presentations of promotional products requested by the buyers to enhance their brand.

Suffolk

- Develop good customer relations and customer satisfaction levels by assuring all customers are satisfied with services provided. , i.e. assisting with questions, problem solving, repair information and provide general information either by phone or in person about the company.- Responsible for daily data entry and completion of present day’s sales reports. - Handling the receipt and disbursement of funds through register and balancing of daily reports.Position warrants the ability… Show more - Develop good customer relations and customer satisfaction levels by assuring all customers are satisfied with services provided. , i.e. assisting with questions, problem solving, repair information and provide general information either by phone or in person about the company.- Responsible for daily data entry and completion of present day’s sales reports. - Handling the receipt and disbursement of funds through register and balancing of daily reports.Position warrants the ability to multi-task a variety of responsibilities and ability to assume different department’s responsibilities.- Achieved high levels of Product knowledge to assist customers with product selection and purchases.- Maintained exceptional client relations through professionalism in all functions of customer service.- Coordinated and maintained complex invoices and delivery schedules. Show less

Bachelor'S Degree, Journalism, Public Relations

Activities and Societies: Sigma Delta Tau Sorority, Cheerleading team, Cheerleading Council Member

Associate'S Degree, Liberal Arts And Sciences/Liberal Studies, 3.4