Account Supervisor- Chevrolet Regional Account
• Manage all South Central Regional advertising, which includes TV, radio, print, digital; microsites, splash pages, online advertising banners, search and email marketing, as well as, event promotions in both the general and Hispanic market• Drive multi-faceted campaigns that are cohesive in all mediums• Plan, create and execute advertising plans that increases opinion and consideration of the Chevy brand and helps gain awareness and yield confidence back into the marketplace• Establish a strong relationship and help collaborate with media partners to put together media proposals that benefits the Chevy brand and helps increase automotive sales in the dealership• Stay up to date in the market place by compiling and reviewing competitive medium spending and market share, • Identify and pursue new campaigns that would benefit the region, whether in leads, sales, branding or consumer consideration• State Fair of Texas, Chevy Confidence Campaign, Chevy Equinox Getaway, Camaro Driveaway Good Morning Texas segment are just a few projects that have been noticed at the national level, but created and executed in the region