Marketing Writer
Westborough, Massachusetts, United States
Worked with The Channel Company’s editorial team to write and refine copy for internal marketing initiatives, external clients, and CRN.com affiliates.• Promotional content produced for CRN.com, Partner Demand Services, and Women of the Channel generated 700k new engagements across social channels and a 12% increase in CRN.com list and award applications for 2021• Interviewed subject matter experts to produce technical materials (White Papers, solution briefs, eBooks, case studies),… Show more Worked with The Channel Company’s editorial team to write and refine copy for internal marketing initiatives, external clients, and CRN.com affiliates.• Promotional content produced for CRN.com, Partner Demand Services, and Women of the Channel generated 700k new engagements across social channels and a 12% increase in CRN.com list and award applications for 2021• Interviewed subject matter experts to produce technical materials (White Papers, solution briefs, eBooks, case studies), resulting in repeat business with major clients like HPE and Intel Show less