Experienced Hotel Group General Manager with a career spanning over 25 years in the hospitality industry and over 15 years of management experience in Melbourne and Perth. Demonstrated record of performance managing a centrally located corporate 4-4.5 star serviced apartments including major multi-million-dollar renovations, management of multiple assets, food and beverage operations and development of staff with authenticated people management skills. Strong sustained business acumen with management of room RevPAR increases, productivity improvement and an eye for detail with an intimate understanding of management from operations, business development, finance, yield management, sales, local and international marketing not only product but destination. Leader of innovation as a conduit for change to achieve business excellence with a collaborative sense of community. Ability to support and liaise with owners, shareholders, corporate offices both domestically and internationally including P&L reviews, annual budget analysis, consultation of projects and strategic planning and development. Voted Board Member Representative for the Sunset Coast for Region Tourism Organisation Destination Perth. As a Board we work to fulfill our vision to establish the Perth region as a globally recognised must-visit tourist destination. Focusing on building destination awareness within Australia and targeted international markets through a program of marketing initiatives that grow sustainable tourism for the region.