Nathan Buchanan

Nathan Buchanan Email and Phone Number

Senior Performance Media Strategist @ Curious Jane
Charlotte, NC, US
Nathan Buchanan's Location
Charlotte, North Carolina, United States, United States
Nathan Buchanan's Contact Details

Nathan Buchanan personal email

n/a
About Nathan Buchanan

Hello, I'm Nathan, a Business Administration graduate with a focus on Marketing, and an aspiring entrepreneur dedicated to continuous personal and professional development. I pride myself on being organized, hardworking, and always eager to learn new skills.My 5 year experience in marketing, data analysis, communication, and digital media has allowed me to build strong relationships with clients and audiences, driving measurable results. I specialize in areas such as data analysis, geo-targeting, SEM, SEO, paid search/social, and programmatic media buying, leveraging these tools to enhance brand reputation, customer retention, and audience engagement. In an ever-evolving digital world, I believe in the power of staying adaptable, learning continuously, and striving for excellence with integrity.

Nathan Buchanan's Current Company Details
Curious Jane

Curious Jane

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Senior Performance Media Strategist
Charlotte, NC, US
Website:
curiousjane.com
Employees:
55
Nathan Buchanan Work Experience Details
  • Curious Jane
    Senior Performance Media Strategist
    Curious Jane
    Charlotte, Nc, Us
  • Programmatic Mechanics
    Programmatic Media Trader
    Programmatic Mechanics
    Charlotte, Nc, Us
  • The Moran Group
    Digital Media Strategist
    The Moran Group Mar 2023 - Present
    Baton Rouge, Louisiana, Us
    Accountable for spearheading and executing comprehensive marketing strategies designed to drive lead generation, strengthen brand presence, and accelerate product adoption. Responsibilities include conducting in-depth analysis of web traffic to identify SEO enhancement opportunities, and deploying frameworks to build and sustain brand equity and value. Additionally, ensure the continuous monitoring, optimization, and reporting of campaign performance based on defined KPIs. These strategies encompass product launches, promotional campaign development, and long-term growth initiatives, with a focus on refining and advancing the overall digital strategy. Key methodologies include programmatic media buying, pay-per-click advertising, lead generation, media activation, and other targeted marketing tactics.
  • Signal Group Dc
    Ad Tech/ Data Analyst
    Signal Group Dc Jul 2024 - Sep 2024
    Washington, District Of Columbia, Us
    As an Ad Tech Data Analyst, I was responsible in driving data-driven marketing strategies for multiple clients in the digital advertising space. Analyzing large sets of data from ad campaigns, monitoring key performance indicators (KPIs), and providing actionable insights to optimize campaigns. I collaborated with internal teams and external clients to implement and refine data analysis techniques, aiming to improve targeting, ad placement, and overall campaign performance.Responsibilities:- Manage, analyze, and report on the performance of digital ad campaigns across multiple channels (display, video, search, etc.) for two high-profile clients.- Collect, process, and interpret data from various ad platforms (e.g., Google Ads, Facebook Ads, DSPs) and analytics tools
  • Stream Companies
    Digital Media Strategist
    Stream Companies May 2022 - Feb 2023
    Malvern, Pa, Us
    Accountable for the strategic planning, oversight, optimization, and budgeting of a wide range of digital marketing campaigns. This includes analyzing inbound marketing trends to identify and propose high-impact campaign opportunities. Core areas of expertise encompass Search Engine Optimization (SEO), Amazon Ads, Google Ads, Simpli.fi, creative branding, paid search, pay-per-click advertising, media buying, programmatic media, audio/video production, social media advertising, and other key digital marketing initiatives.
  • Gray Television
    Digital Campaign Specialist
    Gray Television Sep 2021 - Apr 2022
    Us
    Responsible for managing and executing the daily operations of digital marketing initiatives, with a strong focus on paid search, display advertising, SEM, SEO, retargeting, and paid social campaigns. As one of the key contributors, handling the second highest volume of projects and products, I regularly collaborated with account managers to provide strategic recommendations for campaign optimization and the development of more effective marketing solutions. My role involved leveraging data-driven insights to enhance campaign performance and ensure alignment with business objectives, while continuously identifying opportunities for improvement and growth.
  • Conway Innovation Center
    Marketing Intern
    Conway Innovation Center Dec 2019 - Aug 2021
    Conway, South Carolina, Us
    A non profit organization I worked for where I had the pleasure of interning at. Supported small businesses and entrepreneurs by providing comprehensive marketing services, including campaign creation, social media marketing, content development, and business launch strategies. I specialized in organic search campaigns, driving significant engagement and visibility for clients, achieving the second-highest engagement results within my team. My efforts were focused on increasing brand awareness, enhancing customer interaction, and helping businesses grow their online presence. While I found great fulfillment in helping these small businesses and entrepreneurs succeed, the company unfortunately faced unsustainable challenges due to the impact of the COVID-19 pandemic.
  • Polo Ralph Lauren Factory Store
    Brand Ambassador
    Polo Ralph Lauren Factory Store Oct 2020 - Jul 2021
    Entry point for a future leadership roles. Provide awareness of the Polo brand and to all ages. Deliver the Ralph Lauren experience by creating connections,offering hospitality, providing recommendations and listening, drive sales, and provide the best in-class customer service.
  • Prince George County Circuit Court
    Judiciary Clerk Intern
    Prince George County Circuit Court May 2017 - Aug 2019
    During this 2 year internship , I had the privilege of working closely with judges, attorneys, and legal professionals. My responsibilities included conducting legal research, drafting memoranda and court documents, as well as proofreading and cite-checking legal materials. Additionally, I assisted in preparing case files and documents for judges, ensuring they were organized and ready for use in court proceedings.
  • Adventure Cove
    Retail Assistant
    Adventure Cove Sep 2015 - May 2017
    A Local business that was an arcade and had mini- golf section . This was one of my few teenage jobs that I had. I had the most sales out of everyone that worked there. It was an amazing experience and a great family business I had worked for .

Nathan Buchanan Skills

Active Learning Social Media Personal Development Brand Marketing Facebook Marketing Content Management Sales Data Analysis Online Content Creation Digital Media Sales Operations Communication Business Analysis Market Research Facebook Ads Strategy Original Research Consumer Services Online Advertising Microsoft Office Sales And Marketing Social Media Optimization Microsoft Excel Marketing Social Media Content Creation Problem Sensitivity Critical Thinking Time Management Customer Service Social Advertising Paid Social Media Social Media Marketing Small Business Management Search Interpersonal Skills Customer Engagement Management Free Thinking Analytical Skills Research Problem Solving Hootsuite Marketing Strategy Google Drive Media Marketing Life Skills Knowledge Graphs Organization Skills Service Orientation Pressure Situations

Nathan Buchanan Education Details

  • Coastal Carolina University
    Coastal Carolina University
    And Related Support Services
  • Horry-Georgetown Technical College
    Horry-Georgetown Technical College
    Liberal Arts And Sciences/Liberal Studies
  • Hilton Head Island High School
    Hilton Head Island High School
    High School Diploma
  • Norcross High School
    Norcross High School

Frequently Asked Questions about Nathan Buchanan

What company does Nathan Buchanan work for?

Nathan Buchanan works for Curious Jane

What is Nathan Buchanan's role at the current company?

Nathan Buchanan's current role is Senior Performance Media Strategist.

What is Nathan Buchanan's email address?

Nathan Buchanan's email address is na****@****gray.tv

What schools did Nathan Buchanan attend?

Nathan Buchanan attended Coastal Carolina University, Horry-Georgetown Technical College, Hilton Head Island High School, Norcross High School.

What skills is Nathan Buchanan known for?

Nathan Buchanan has skills like Active Learning, Social Media, Personal Development, Brand Marketing, Facebook Marketing, Content Management, Sales, Data Analysis, Online Content Creation, Digital Media, Sales Operations, Communication.

Who are Nathan Buchanan's colleagues?

Nathan Buchanan's colleagues are Daniela Buffington, Tyler Molony, Jane Mosaic, Chris Antley, Denis Mcinerny, Meg Rosenoff, Jason Aversa.

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