Nathan Buchanan Email & Phone Number

Charlotte, Nc, Us

Charlotte, Nc, Us

Baton Rouge, Louisiana, Us

Accountable for spearheading and executing comprehensive marketing strategies designed to drive lead generation, strengthen brand presence, and accelerate product adoption. Responsibilities include conducting in-depth analysis of web traffic to identify SEO enhancement opportunities, and deploying frameworks to build and sustain brand equity and value. Additionally, ensure the continuous monitoring, optimization, and reporting of campaign performance based on defined KPIs. These strategies encompass product launches, promotional campaign development, and long-term growth initiatives, with a focus on refining and advancing the overall digital strategy. Key methodologies include programmatic media buying, pay-per-click advertising, lead generation, media activation, and other targeted marketing tactics.

Washington, District Of Columbia, Us

As an Ad Tech Data Analyst, I was responsible in driving data-driven marketing strategies for multiple clients in the digital advertising space. Analyzing large sets of data from ad campaigns, monitoring key performance indicators (KPIs), and providing actionable insights to optimize campaigns. I collaborated with internal teams and external clients to implement and refine data analysis techniques, aiming to improve targeting, ad placement, and overall campaign performance.Responsibilities:- Manage, analyze, and report on the performance of digital ad campaigns across multiple channels (display, video, search, etc.) for two high-profile clients.- Collect, process, and interpret data from various ad platforms (e.g., Google Ads, Facebook Ads, DSPs) and analytics tools

Malvern, Pa, Us

Accountable for the strategic planning, oversight, optimization, and budgeting of a wide range of digital marketing campaigns. This includes analyzing inbound marketing trends to identify and propose high-impact campaign opportunities. Core areas of expertise encompass Search Engine Optimization (SEO), Amazon Ads, Google Ads, Simpli.fi, creative branding, paid search, pay-per-click advertising, media buying, programmatic media, audio/video production, social media advertising, and other key digital marketing initiatives.

Us

Responsible for managing and executing the daily operations of digital marketing initiatives, with a strong focus on paid search, display advertising, SEM, SEO, retargeting, and paid social campaigns. As one of the key contributors, handling the second highest volume of projects and products, I regularly collaborated with account managers to provide strategic recommendations for campaign optimization and the development of more effective marketing solutions. My role involved leveraging data-driven insights to enhance campaign performance and ensure alignment with business objectives, while continuously identifying opportunities for improvement and growth.

Conway, South Carolina, Us

A non profit organization I worked for where I had the pleasure of interning at. Supported small businesses and entrepreneurs by providing comprehensive marketing services, including campaign creation, social media marketing, content development, and business launch strategies. I specialized in organic search campaigns, driving significant engagement and visibility for clients, achieving the second-highest engagement results within my team. My efforts were focused on increasing brand awareness, enhancing customer interaction, and helping businesses grow their online presence. While I found great fulfillment in helping these small businesses and entrepreneurs succeed, the company unfortunately faced unsustainable challenges due to the impact of the COVID-19 pandemic.

Entry point for a future leadership roles. Provide awareness of the Polo brand and to all ages. Deliver the Ralph Lauren experience by creating connections,offering hospitality, providing recommendations and listening, drive sales, and provide the best in-class customer service.

During this 2 year internship , I had the privilege of working closely with judges, attorneys, and legal professionals. My responsibilities included conducting legal research, drafting memoranda and court documents, as well as proofreading and cite-checking legal materials. Additionally, I assisted in preparing case files and documents for judges, ensuring they were organized and ready for use in court proceedings.

A Local business that was an arcade and had mini- golf section . This was one of my few teenage jobs that I had. I had the most sales out of everyone that worked there. It was an amazing experience and a great family business I had worked for .

Undergraduate, Business, Management, Marketing, And Related Support Services

Associate'S Degree, Liberal Arts And Sciences/Liberal Studies

High School Diploma

Education record