Worked in the highly regulated Canadian Cannabis Industry1. Collaborated cross-functional teams, including product managers and fellow designers, to gather requirements and establish project objectives 2. Created Digital Assets for various brands under Loosh Brands3. Developed wireframes and prototypes to conceptualize designs and assess usability through testing4. Designed a Shopify Website for merchandise for censored edibles.5. Designed Print-Ready Assets6. Logo & Packaging design for new products

As an Associate Content Manager at Accenture from December 2021 to May 2022, I played a crucial role in understanding consumer needs and developing products and services that would appeal to a broader market. I conducted in-depth research and analysis to determine the preferences and requirements of consumers, allowing us to cater to their specific needs effectively.One of my key responsibilities involved reviewing the performance of the content we created by capturing and assessing analytics figures. By analyzing these metrics, I gained valuable insights into the effectiveness of our content and made data-driven decisions to improve its impact.I also took charge of managing various types of content, ensuring its quality, relevance, and adherence to established guidelines and policies. Through my diligent efforts, I resolved routine problems encountered in content management, relying on precedent and referring to set guidelines and policies to maintain consistency and quality.In addition to content management, I actively participated in content moderation, ensuring that the content met the desired standards and complied with relevant regulations. Furthermore, I contributed to team coordination and organization, collaborating with colleagues to ensure smooth workflow and efficient content management processes.Overall, my role as an Associate Content Manager at Accenture involved a range of responsibilities, from understanding consumer needs to reviewing and managing content, as well as coordinating with team members to achieve our goals effectively.

At TRAD Branding, I have led the creation and growth of Jasper Production, an innovative media house under our branding services. My key responsibilities include:- Creating presentations, corporate videos, marketing promotional assets, website media content, and 3-5-minute promotional videos.- Ensuring each project meets the highest standards of quality and creativity.This role has been pivotal in transforming Jasper Production into a vital component of our services.Key Client Projects:1. Apollo Hospitals - Role: Developed comprehensive presentations and corporate videos for one of India's largest medical conglomerates, enhancing their internal and external communication. - Impact: Improved stakeholder engagement and streamlined the presentation of complex medical services and achievements.2. Santa Monica - Role: Created marketing promotional assets and promotional videos for India's leading study abroad agency, effectively targeting prospective students and their families. - Impact: Boosted brand visibility and credibility, contributing to increased student enrollments.3. Dao Electric - Role: Produced engaging media content to support the launch of this Chinese electric vehicle brand in the Indian market. - Impact: Facilitated market entry and brand recognition, helping Dao Electric establish a foothold in a competitive industry.4. Fabience - Role: Crafted premium marketing materials and website media for this high-end furniture brand based in Hyderabad, Telangana. - Impact: Enhanced the brand’s luxury image and appeal, driving customer interest and sales.5. OXYGem - Role: Delivered innovative promotional videos and marketing content for this South India-based packaged water startup. - Impact: Strengthened brand identity and market positioning, supporting the startup's growth and customer acquisition efforts.https://jasperproduction.com/

Interned at Video source Hyderabad as a video editor. Worked on multiple projects including Mahindra Supro, Corporate Videos and Personal Interviews/testimonials for the brand Mahindra.