Collaborated cross functionally with Football BU, sales, and brand marketing to build a product assortment plan for NCAA and Team Sales to accomplish brand vision and commercial targets+ Successfully managed and executed USTS Football product range from brief to sales launch+ Effectively presented and communicated product range to NCAA/Team sales reps from pre-lines to sales launch+ Created a comprehensive USTS Football business plan outlining range assortments, product lifecycles, margins, sales projections, and competitor analysis+ Collaborated with Football BU and comms to create SMU product for NCAA properties that align with brand stories

Collaborated cross functionally with all sport category BU’s, sales and brand marketing to build a product assortment plan that supported long-term goals and strategy for NCAA category + Successfully managed and executed all NCAA sport category product assortment plans including inline and promo+ Effectively presented and communicated product range to NCAA sales reps+ Evaluated NCAA product offerings in custom colors with sport category BU’s to maximize efficiency and exposure+ Planned and forecasted seasonal hype product seedings with NCAA properties

Built and fostered exceptional relationships with top tier sponsored NCAA properties that maximized partnerships and shared strengths+ As the brand ambassador, built exceptional relationships with athletic directors, coaches and equipment managers to ensure premium service+ Successfully collaborated with NCAA properties to plan, forecast, and deliver all product footwear, apparel and accessories+ Managed $6 million + annual NCAA product allotment budget+ Worked with all sport BU’s to ensure product offering that aligns with brand vision+ Managed product activations with NCAA Properties

Managed sponsored running athletes and events that maximized partnerships and accomplished brand initiatives + Built exceptional relationships with sponsored athletes and events to ensure premium service+ Collaborated with athletes and events to plan, forecast, and deliver all footwear, apparel and accessories + Worked with running BU to activate brand initiatives with athletes and events+ Coordinated athlete appearances and retail promotions

Managed sponsored grassroots programs and events to maximize partnerships and accomplish brand initiatives+ Build exceptional relationships with sponsored grassroots basketball programs to ensure premium service+ Collaborate with grassroots basketball programs and events to plan, forecast and deliver all product needs+ Assist the operations manager with promo inventory analysis and reporting