At the forefront of commercial strategy, my recent stints as Assistant and Acting Commercial Manager have sharpened my expertise in strategic negotiations and revenue optimization. My role requires a deep understanding of market dynamics to effectively manage brand partnerships and investment decisions, ensuring maximum returns and robust financial performance.I consistently deliver business cases founded on commercial insights, and I take pride in supporting the Sales & Marketing division's budgeting and forecasting rigor. With a strong command of internal communications, problem-solving, and critical thinking, I am committed to driving growth and efficiency within the FMCG industry.
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Commercial AnalystSnackbrands AustraliaCroydon, Nsw, Au -
Assistant Commercial Manager - BrandCoca-Cola Europacific Partners Feb 2024 - Apr 2024Suva, Central, Fiji -
Acting Commercial Manager - Sales & MarketingCoca-Cola Europacific Partners Jul 2023 - Feb 2024Suva, Central, FijiKey responsibilities• Managing the commercial relationships with Pacific Islands brand partners, optimizing the commercial position to maximise the Pacific Islands share of the value chain or EBIT pool and proactively resolving commercial issues.• Deliver business cases applying commercial insights and investment appraisal to support strategic investment decisions to ensure returns. • Champion reporting requirements, performance management, Category growth projects (NPDs), forecasting (risk/opportunity review) and budgeting for Sales & Marketing (volume, revenue and OPEX).Achievements• Led annual Joint system planning (JSP) across Sales, Marketing and S&OP• Alcohol export value chain for Tonga, Samoa and International market for Spirits.• Pricing strategies including post Excise/Duty/Tax changes per Government Budget • Stakeholder management and partnering with TCCC, Monster and Fiji Water.• Review and submit brand partner profit models and DME claims. -
Assistant Commercial Manager - Rgm & CategoryParadise Beverages Fiji May 2022 - May 2023Suva, Central, Fiji• Strong in-depth reporting & insights to support executive level decision making.• Led annual budget process and reviews on volume/channel & category, pricing/ D&I/ COGs & DME. Including support for Samoa business.• Support sales team negotiate, drive compliance and reviews of key account trading terms agreements and RGM programs in delivering revenue goals.• Managing reporting requirements for Fiji & Samoa business (weekly/ monthly/ FYR/ Budget).• Collaborate and influence key operational and strategic decisions by providing advice on planning assumptions, sensitivity analysis on trade-offs and opportunities for the Alcohol business through in-depth category analysis via market trend, competitor intel and models.• Support executive team on preparation of government and stakeholder submissions. Modelled pricing impact on local vs imports beverages driven by changes in duty & excise. • Model Implication on operations from perspective of challenging supply chain environment and economic condition.• Led strong commercial & category approach for NPD’s driven by market research, profit pooling and project scope with internal stakeholders.• Review business case for CAPEX projects driving growth and savings.• Prepare & present business performance, price rise, commercial strategies, and brand/category alignment for strong revenue growth.• Partner with sales and marketing in demand forecast and S&OP on planning & production.Achievement • Realignment of reporting as per CCEP requirement for Fiji and Samoa (including NARTD TCCC report).• Led all RGM strategies for recovery post COVID-19 to deliver double digit growth.• Developed channel & category plans and framework in line with boarder reopening• Redesigned customer rebate framework and pricing strategies optimising revenue rate and sales growth. • Delivered 4 Projects – 2x CAPEX (Savings & growth led), NPD (limited edition SKUs) and Distribution partnering. -
Commercial AnalystParadise Beverages Fiji Sep 2018 - May 2022Suva, FijiKey responsibilities• Providing cyclic financial reporting, sales and budget & forecasting analysis.• Review sales forecast with production planning team.• Maintain sales execution tracker, pricing, promotions & rebate system and Contract reviews. Implemented trade executional framework for channels and planogram. Key achievement • Master data maintenance, cleaning and structuring for reporting requirements.• Optimized pricing structures across 50+ SKUs, which drove a 6% improvement in profitability and supported market competitiveness.• Implemented marketing expense tracker, promotional reviews and streamline signage requisition process. • Supported Project GROW in distribution partnership with Coca-Cola Amatil Fiji.• Established product distribution report and gap analysis – maintained 90% market share in alcoholic beverage (Beer, RTD, Spirits).• Drive strong commercial insights and support for NPDs, category insights from external data and market conditions. -
Business Analyst & Brand Marketing CoordinatorCj Patel Group Of Companies Aug 2016 - Aug 2018Suva, FijiBusiness Analyst - Sales• Developed and disseminated timely and accurate insights & reports• Managed weekly/monthly reporting - sales team, customer and/or internal teams.• Build and implement budgets for brand, categories and Retail chain.• Preparing clear and concise presentations for brand principles, board meetings and retailers/Pacific Market.• Manage and report on marketing and trade spend with plans and forecast.Marketing | Managed team of 3Brand Portfolio: Sanitarium, Rooster Chicken, Kimberly Clark, Beiersdorf (Nivea), BIC, Royal Tea, Co-Ro Foods (Sunquick), and Rewa (Fiji’s National Dairy) • Strong negotiations with Ad buying (TVC, Radio, Print) and production agency.• Developing content for social media engagement. Consumer Market Research. • Planning & Launching of any new products (market research, pricing, positioning, packaging).• Developed communication and marketing materials (POS materials, Digital media content, Scripting/Concept/TVC direction).• Roll out respective brand campaigns in Pacific markets.Key achievement • Business Partnering with Colgate Palmolive and Nestle (Fiji) on reporting needs.• Identify trends, patterns, and correlations between sales and external factors like economic indicators and promotional activities driving 10% to 15% growth. • Established monthly reporting and planning - brands aligned with Category growth.• Led brand success through partnerships, trade investments, ATL/BTL/TTL brand executions. Managed 5 core brand projects:o Rooster Chicken - supported market growth from ~5% to 35% market share through successive trade investment, brand partnerships, High ROI on sponsorship and brand visibility & awareness.o Sanitarium – Project “FJ 7s Pack”, Up & Go launch, 3-year strategic plan, Breakfast programmes (Village & School)o Nivea Men product launch and partnering with Cancer society. o Brand extension project: Huggies Pull-up pants and Royal Tea – Pot size & premium box pack for HORECA. -
Sales And Marketing CoordinatorCj Patel Group Of Companies Mar 2013 - Aug 2016Suva,FijiBrand Portfolio: Kimberly Clark, Sanitarium, Rooster Chicken, McCains, Royal Tea, Rewa Dairy, Selleys, Janola, Sunquick and Jasons (Bongo & Confectioneries).Key Responsibilities • Successful deploying marketing campaigns • Strong negotiations capabilities with media buying (TVC, Radio, Press), advertising / production agency and signage & advertising company.• Assist in TV commercial / talent shoot• Reporting on active marketing activities & opportunities to the Suppliers of respective brands on Sales & Marketing performance.• Ensuring strict adherence to brand guidelines.• Developing content for social media engagement and access performance• Research and analyze any competitor activities/price and market sharekey Achievements • Rollout out monthly sales performance analysis and advertising & promotional schedule. • Manage Brand activation in trade through agency partnership. • Developed marketing expense tracking and requisition process. • Cyclic stocktake, market research and brand strategy recommendations. • Developed by category and brand planograms and activation metrics. • Support NPD and consumer brand association through product sampling and informercials.
Navin Singh Skills
Navin Singh Education Details
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Commerce/Management & Public Admin -
Business/Commerce, General -
Business Administration And Management, General
Frequently Asked Questions about Navin Singh
What company does Navin Singh work for?
Navin Singh works for Snackbrands Australia
What is Navin Singh's role at the current company?
Navin Singh's current role is Commercial Analyst.
What schools did Navin Singh attend?
Navin Singh attended The University Of The South Pacific, Fiji National University, Fiji National University.
What are some of Navin Singh's interests?
Navin Singh has interest in Children, Economic Empowerment, Environment, Science And Technology, Human Rights, Animal Welfare, Arts And Culture.
What skills is Navin Singh known for?
Navin Singh has skills like Marketing, Marketing Strategy, Ideas Development, Business Analysis, Data Analysis, Marketing Communications, Market Planning, Market Research, Strategic Planning, Management, Project Management, Budgets.
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Navin Singh
Greater Brisbane Area -
Navin Singh
Head Of Growth - Refractories & Special Projects, Industrials & Energy, Veolia Australia And New ZealandSydney, Nsw1gmail.com -
Navin Singh
Greater Melbourne Area1cslbehring.com -
Navin Singh
Winston Hills, Nsw
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