Neena Patel Email & Phone Number

Cambridge, England, United Kingdom

• Developed and implemented social media strategies, significantly increasing engagement (growing the audience by 31,000+ and generating over 2 million video views in 2023).• Established and streamlined social media processes, guidelines, and tools, fostering collaboration across teams.• Built strong internal relationships to amplify organisational work and create a consistent brand voice.• Utilised data-driven insights to optimise campaigns, achieving measurable audience growth and improving overall communication effectiveness.

Leading a digital team, analysing data and provide advertising strategies to a range of app marketers worldwide.

Cambridge, United Kingdom

Providing digital advertising strategies to the world's biggest app and gaming brands in a competitive, thriving market.

Leading the global paid social and digital marketing strategy for Frontier's AAA games. Managing an agency running SEO, PPC and programmatic ads, bringing paid social media in-house and working closely with product management, community managers, creative teams and development teams to run exciting, engaging advertising campaigns.Games/products: Jurassic World Evolution pre-order and launch, Planet Zoo pre-order, Planet Coaster and Elite Dangerous sales, DLC and update activity.

Bilston, West Midlands, United Kingdom

• Built and managed the company’s online presence, including designing and launching the website (Wix) and implementing digital marketing strategies via Google, Facebook, and Yell.• Created and managed customer-facing communications, responding to over 150 positive reviews and fostering brand advocacy.• Developed marketing materials (flyers, business cards, customer calendars), driving local engagement and reinforcing brand identity.• Successfully increased the business’s visibility, with a majority of new customers coming from Google searches, thanks to SEO and Google My Business efforts.

Cambridge, United Kingdom

As a Digital Marketing Executive, I collaborated closely with product managers and stakeholders to develop engaging digital campaigns that grew player engagement and increased user acquisition.Key Achievements:• Amplified the visibility of the Digital Marketing team within the company, leading to stronger collaboration on product releases.• Initiated and led new advertising opportunities by staying ahead of industry trends, including the creation of innovative 360 video campaigns.• Launched the Menaphos in 360 campaign, driving organic interest and re-engagement from lapsed players through immersive video content.

Cambridge, United Kingdom

In this role, my focus shifted to fostering and growing the gaming community, promoting user-generated content, and planning engagement campaigns.Key Achievements:• Expanded visibility and support for community creators through social media and in-game promotions.• Designed and executed high-profile player engagement events both in-game and in-person, including meetups and playtests.• Led initiatives such as GameBlast, raising significant funds for charity through player involvement, with over $150,000 raised in 2016.

Cambridge, United Kingdom

As a Customer Support Specialist, I focused on improving the player experience, while training teams locally and internationally to enhance service delivery.Key Achievements:• Led the creation of error-proof training materials and customer service processes for the UK and Philippines teams.• Played a critical role in building and training the offshore team in Cebu, including delivering workshops and refresher training during extended stays in the Philippines.• Acted as a VIP player liaison, enhancing customer satisfaction and loyalty among high-profile players.

Birmingham, United Kingdom

Birmingham, United Kingdom

Employee of the Year (2011)

Birmingham, United Kingdom

MARCHE Award Finalist (Receptionist of the Year 2010)

Bsc Hons, Digital Film Animation And 3D Technology

3D modelling. 2D and 3D animation. Studio production. Storyboarding. Video editing. Match moving. Studio production. Project planning..

Avce, Ict

Computer programming, networking, databases, website design. Key Skills 3 Comms