Neil Avedissian Email & Phone Number

Sydney

Sydney, Australia

I was responsible for managing the Canon brand, specifically campaigns for Trade Marketing, Large Format Printers, and Business Communications. I also briefly worked on other brands including Charter Hall, Half Price Shutters, and ASIC.Responsibilities included:• Management of two account managers• Forecasting, quoting and budgeting jobs• Preparing briefs • Strategic marketing and planning• Proofing jobs• Project management

Haberfield

Nouveau Design was a marketing and design agency I established in 2005 with a business partner. We serviced SMEs and corporate clients across a wide range of B2B and B2C industries and professions. Services included: Marketing, Branding, Digital Media, Channel Planning and Buying, and Print Advertising.My role as Client Director/Project Manager fell within four key areas: • Client management including briefings, presentations, and financial management• Business management of the company including financials and taxation• Strategic planning, marketing and creative development of projects• Project management of work including liaison with suppliers.Within these responsibilities were a myriad of other hands-on roles associated with the day-to-day production of marketing material and the management of a small company. I worked collaboratively with clients, often dealing with senior management and CEOs, to create effective solutions for their organisations. I worked closely with my Creative Director to develop fresh and innovative ATL and BTL campaign strategies and then proceeded to project manage these strategies with internal and external resources.

Both hospitality based businesses operated 7 days a week in an extremely competitive, high-pressured commercial environment. They each operated over 2 floors with large seating capacities and employed up to 35 permanent and casual staff at any given time. The Sydney business was purchased as a going concern, repositioned and upgraded with improved fittings, commercial equipment, POS system, consistent service standards, longer operating hours and changing product offerings. The Katoomba business was a start up and developed from an existing vacant site. It required refurbishment and new equipment, menu concept and product development, new business and financial structure, organisational systems and operating standards, marketing strategy, recruitment and team training, and liquor licence. The business was built into a viable and saleable concern with a sizable turnover and a loyal client base.Achievements:• 8 industry achievement awards, including Small Business of the Year Inner West, Best New Restaurant, and Best Entertainment Restaurant.• Repositioned the Sydney business and increased turnover by 40%.• Developed and expanded Katoomba business into a profitable and salable entity.• Introduced highly popular and award winning dinner cabaret shows.• Annual charity fundraising events for ACON, raising thousands of dollars each year.

John Bevins Pty Ltd was a highly regarded mainstream advertising agency through the 80’s and 90’s, winning awards every year for Print, TV, and Radio advertising. The agency was renowned for many iconic campaigns of the era, including the original Quit Smoking campaign, the original Random Breath Testing campaign for RTA, the ground breaking and internationally awarded Bathsheba campaign for MBF, the majestic “Stay Where You Are New Zealand, I’m Coming Over” campaign for New Zealand Tourism and the Jeans for Genes Art Auction campaign for The Children’s Medical Research Foundation. Responsibilities included:• Implementing organisational operating systems including hardware and software.• Project managing all design work.• Staff and client briefings.• New business presentation material.• Maintaining quality standards in print advertising. • Managing graphic art studio and 5 staff.• Staff recruitment and training.• Management of W.I.P. meetings.• Film and print buying.• Finished art and typography.• Quoting and budgeting jobs.• Negotiating talent contracts and release rights.• Supplier liaison and negotiation

Bachelor Of Business Studies, Marketing Major

Advanced Business Operations, Business Management

Diploma In Graphic Art & Design, Graphic Design

Awarded 1st Prize for end of year design and branding project