Neil Bentham Email and Phone Number
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Analytics is a broad church, from performance management, through data science, to consumer insights. I build and lead teams to produce demonstrable value and ROI across that spectrum.By connecting to leadership and their objectives first, I’ll build and articulate fully sponsored analytic strategies with solid, credible delivery plans that develop and leverage the enablers: technology, rich data, highly motivated people. And I’ll make sure the solutions are fully integrated into business process.Put simply, my approach is to connect innovative analytics very precisely to business opportunity, and have measured successes in multiple industries covering:Strategy and Business DevelopmentConsumer MarketingProduct InnovationSales and MerchandisingOperations and Process OptimizationCurrent aspirations include start-up analytic efforts within growth organizations, and accelerating existing efforts to scale.
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Global Director Business Intelligence And AnalyticsNikeBeaverton, Or, Us -
Global Director Business Intelligence & AnalyticsNike Nov 2005 - PresentMultiple roles covering the entire product to market process from Innovation, through Design, Product Management and Merchandising, to Sales.In all cases connecting and partnering with stakeholders across the Nike matrix to specify precise solutions, build consensus with fully resourced plans, and engagement to ensure full adoption within relevant process and accountable teams.Typical deliverables cover initial insights, deep-dive root cause analytics, and project execution from factory buys to retail performance, with topics including:Product Health & LifecycleConsumer Attitudes & Response [Segmentation/Social Listening]Product Features & Benefits Value [Components/Color]Assortment ConstructInnovation CadenceSales Velocity & Lost SalesSales Force Design & AutomationPerformance Management [KPIs/Targets/Review]Scorecards & DashboardsData Science & TechnologyArchitecture & Capability [Agile/Lean]Operational Insights & Process Improvement
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Head Of Consumer InsightVodafone Jul 1997 - Oct 2005Moving from Analyst, through Manager to Head of Department, eventually leading a team of 40+ to deliver insight and analytics for enterprise leadership in support of Consumer Marketing and Client Relations.Teaming with Marketing and Technology, typical efforts were end-to-end in support of campaigns or product launch, from model development via data science, through system integration, to call centre deployment and on-going measurement.All projects being fully audited by Commercial Finance, with topics covered, and measured value including: Customer base growth over 2X from 6m to 13mSimultaneous average revenue growth per customer of over 3X‘Churn’ reduction of c.20% with associated savings of c.$20m in annual acquisition costsConsumer segmentation models to support/enhance $500m annual marketing spendDeveloped industry first individual customer P&L capabilityDefine and support of differentiated service models and cross-sell/up-sell opportunitiesAbove deployed in call centre operations with audited annual contribution of c.$50m -
StatisticianUk Government May 1992 - Jul 1997Housed in the Education Department, delivered decision support to policy makers and for public distribution. Broad subject areas include:Predictive models of demand for teachers to feed departmental budgetingDay-to-day support of various government agencies, up to and including Prime Minister
Neil Bentham Skills
Neil Bentham Education Details
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Management Science -
Economics
Frequently Asked Questions about Neil Bentham
What company does Neil Bentham work for?
Neil Bentham works for Nike
What is Neil Bentham's role at the current company?
Neil Bentham's current role is Global Director Business Intelligence and Analytics.
What is Neil Bentham's email address?
Neil Bentham's email address is ne****@****ike.com
What is Neil Bentham's direct phone number?
Neil Bentham's direct phone number is +313562*****
What schools did Neil Bentham attend?
Neil Bentham attended University Of Strathclyde, University Of Strathclyde.
What skills is Neil Bentham known for?
Neil Bentham has skills like Process Improvement, Business Strategy, Database Marketing, Business Intelligence, Management, Strategy, Business Analysis, Brand Management, Marketing Strategy, Strategic Planning, Forecasting, Project Management.
Who are Neil Bentham's colleagues?
Neil Bentham's colleagues are Jonathan Swain, Gabriela Krummenacher, Diego Cabriales Díaz, Carlie Foltz, Ariadna Girolimini, Nisha Ks, Amelia Madison.
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neil bentham
United Kingdom -
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1northernstoneproducts.co.uk
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