Creative Director
Current- Responsible for ZS’s global brand identity and creative go-to-market strategy- Directs, manages, and oversees creative strategies and execution for external and internal global brand campaigns, social, web, events, and corporate communications- Divisional authority for in-house global creative services team, global creative agency partners, budget, workflow, and project staffing- Owns and manages global asset management library and brand asset creation - brand guidelines, photography, iconography, illustration, logos, and templates- Advises C-Suite, business verticals, and global agency partners on brand identity, creative user experiences, and visual communication best practices- Domain authority for two global rebrands that have repositioned ZS and driven revenue from 150 million to 1.5 billion dollars in seven years- Corporate SME on brand identity management and transformation, creative strategy and design, video, digital and print design, and user experience design