Nesreen Hussein, Mba Email & Phone Number

Cairo, Egypt

Managing all marketing activities; monitoring, planning, implementation andcontrol of current and future product portfolio.

Giza Governorate, Egypt

- Developing, implementing and execution of strategic marketing plans- Business plan preparation for current and future products; including financial plan, marketing plan, tactical programs, budgeting and implementation plan- Launching new products into the market, Monitoring quarterly target delivery and measuring product performance- Lead agencies and internal team members where appropriate to execute all communication activities (marketing materials, advertising, client communications, direct mail, marketing campaigns, events planning, press releases, printing etc.).- Develop and manage budget, to deliver all marketing activity within the agreed budget.- Monitoring market trends to adapt current offerings and seize profitable opportunities- Development of all retail materials i.e website, online application system, property database software, marketing collaterals, sales kits, client welcome packs …etc.- Conduct Market research to determine customers’ needs, feedback and comments, to assess viability of potential new projects and to measure success of recent campaigns.

Giza Governorate, Egypt

- Development and implementation of marketing and communication plan that elicit the objectives of the company.- Lead agencies and internal team members where appropriate to execute all communication activities and public relations (marketing materials, advertising, client communications, direct mail, marketing campaigns, press releases, content for trade publications, etc.).- Responsible for the company’s sales team as well as the outsourced- Setting sales team target as per marketing objectives- Reviewing target and assessing sales performance- Liaison with media and publishers as required.- Events planning, organization and execution.- Market research and competitor analysis.- Perform market research to assess viability of potential new products and to measure success of recent campaigns.- Provide monthly reporting to the regional marketing manager, including the status of prioritized marketing and communication activities.- Develop and manage the communications budget.- Budget management. To deliver all marketing activity within the agreed budget.- To manage all aspects of print production, receipt and distribution.

Egypt

- Aids in developing the annual marketing plan with details activities to follow during the fiscal year, which will focus on meeting organizational objectives.- Budgeting and managing budgets and campaign costing.- Managing the production of marketing materials, including leaflets, posters, flyers and promotional material.- Organize and attend events and exhibitions.- Coordinating with agencies and manage them to ensure advertising objectives.- Approve brand usages in advertising initiatives.- Writing and proofreading copy, and follow up with designers and print houses.- Arranging for the effective distribution of marketing materials.- Evaluating marketing campaigns.- Monitoring competitor activity.- Supplier briefings and external meetings.- Supporting the marketing manager, and other colleagues, and leading junior members of staff towards the department’s and the organization’s goals.- Carry out market research and customer surveys to assess demand, brand positioning and awareness.- Analyze and report the success/effectiveness of targeted advertising campaigns, special events/promotions.- Assist with special projects as needed.

Giza Governorate, Egypt

- Manages all web content and projects related to the website.- Coordinating with Agencies.- Performing research over the Internet.- Analyze and report competition’s e-marketing activities and recommend course of action to beat the competition.- Direct interactive agency marketing and media campaigns to meet business performance objectives.- Develops and maintains a strategic plan for ERA’s internet presence based on management priorities, policy directions and objectives.- Ensure consistency in branding on the website.- Writes, edits, and proofreads new content.- Make recommendations for future programs.- Manages the insertion of new sections and features.- Measure and execute optimized e-marketing campaigns through successful customer segmentation and effective recommendations.- Create and visualize new directions in coordination with direct supervisor.- Monitor web usage and provide statistics for management reporting.- Develop and implement strategies to increase traffic to the web site and optimize conversion rates.- Tracking and measuring online advertising programs; designing test strategies and creative to optimize results.

Mba, Marketing

B.A Of Art, English Dept