Published in/on People, Variety, Us, a360 Media, Entertainment Weekly, Los Angeles Times, LA Weekly, AOL, TVGuide.com, THR.com• Broke headline exclusive entertainment news for People and Us (the latter with $40 million+ annual revenue), excelling in a high-pressure, competitive industry, while writing, conceiving, executing, and producing and reporting hundreds of stories from difficult-to-get interviews with public figures.• Prioritized coverage of a galaxy of diverse non-profit agencies and charitable causes, including Project Angel Food, Mercy for Animals, Art of Elysium, and Adopt the Arts, for mainstream media advocacy, equity, and inclusion.• Collaborated with A-list publicists and corporate movie studios, TV networks, and streamers to create the most compelling content with exclusive access to celebrities, aided by a robust contact network.• Developed signature “four-prong” interview style to maximize news return in a limited amount of time, emphasizing content through an audience-centered, subject-representative lens.• Wrote and reported chapters for recent magazine single issues (SIS or “bookazines”), including recently Red Hot Chili Peppers and Harry Styles, with passalong per-issue 50,000+ global readership, published by news media giant a360 Media.• Excelled as a published photographer, combining visual and written storytelling from urban Los Angeles, through photographing street scenes (used in a Porsche advertorial), writing about street art (in a series of LA Weekly features), and developing art industry contacts from around the world.• Identified opportunities for new value at the intersection of editorial and digital change to increase reader traffic with exclusive, brand-building stories.• Maintained professional budget as a self-employed entity, supervising accounting, tax responsibility, client details, revenue, and budgeting goals.

• Led the reinvention of The Salvation Army Midland Division editorial content, translating to growth in social media impressions and hundreds of thousand dollars in earned media value annually, generating robust fundraising for providing services to people in need.• Managed the social media accounts, including Twitter (X), Facebook, Instagram, and LinkedIn, distributing company messaging, calls for fundraising, media coverage of our efforts, and stories of aid recipients and donors.• Co-managed $250,000+ media campaigns aided by Cision, overseeing cross-channel content strategy and media buys, working with corporations and news media to generate positive coverage.• Served as a versatile writer for assistance throughout the company, including events scriptwriter, development specialist, copy writer, and e-mail marketer. • Appeared on live TV as a spokesperson, reaching 20,000+ people for sales and fundraising, and media-coached company leaders before interviews.• Created original content republished by People, Entertainment Tonight, New York Post, and Yahoo!, all with links to our fundraising page.• Volunteered with grant writing for five years prior to joining the company.