With over eight years of experience as the CEO of Naked Wines, I have built and led the world's leading direct-to-consumer (DtC) wine business, delivering exceptional results in the consumer space. I have a passion for working with teams of talented and driven people, creating innovative products and services that delight customers and benefit producers. I have a deep knowledge and love for wine, and enjoy collaborating with winemakers and suppliers to develop new ways of marketing and selling wine online.Before joining Naked Wines, I spent seven years as a retail strategy consultant at OC&C Strategy Consultants in London, where I worked with prominent FTSE 100 retail and leisure brands on various projects, ranging from commercial due diligence and growth strategy to operational improvement and market analysis. I have a strong background and expertise in consumer behavior, retail trends, and business transformation. I am a simple guy at heart, and I thrive on working with tangible products that I believe in. My goal is to leverage my skills and experience to help other consumer businesses grow and succeed in the competitive and dynamic market.
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OwnerNj Devlin Consultancy LlcNapa, Ca, Us -
Chief Executive OfficerNaked Wines Jan 2020 - Jan 2024Napa, California, United StatesNaked Wines was born with a goal to change the wine industry.For too long consumers have faced a choice between the same selection of brands, lined up in dull retail environments and sold at often eye-watering prices.Meanwhile small producers and talented winemakers face often insurmountable obstacles in raising capital and getting access to distribution for their high quality wines.At Naked we exist to solve these problems. Today in just over a decade we have built a… Show more Naked Wines was born with a goal to change the wine industry.For too long consumers have faced a choice between the same selection of brands, lined up in dull retail environments and sold at often eye-watering prices.Meanwhile small producers and talented winemakers face often insurmountable obstacles in raising capital and getting access to distribution for their high quality wines.At Naked we exist to solve these problems. Today in just over a decade we have built a community of over 947,000 members (who we call angels)...and connected them directly to over 225 of the world's best winemakers.Our community generates over $300m a year in subscription payments which enable us to support small and independent producers, and our platform solves their sales, marketing and distribution challenges. In return our members enjoy great wine, made exclusively for them and a direct connection to the winemakers behind the label.Best of all? By removing frictional costs and generating scale for talented small producers we are able to help our members drink better for much less than the big brand alternatives.But we are just getting started. If you think you can play a role in changing the face of the wine industry get in touch! Show less -
Ceo Nakedwines.Com (Usa), Coo Naked Wines PlcNaked Wines Jun 2019 - Jan 2020NapaCEO of Nakedwines.com - the USA's largest and fastest growing direct-to-consumer wine business.From June 2019 combined with role as Chief Operating Officer (COO) of Naked Wines plc. -
President, UsaNaked Wines Sep 2017 - Jun 2019Napa, Canakedwines.com was founded in June 2012 and has grown rapidly from start-up to be the largest direct to consumer wine business in the USA and one of the USA's 30 largest wineries. The naked model harnesses the support of our customers (we call them angels) to fund talented independent winemakers to make wines they love, and as a result we are able to sell directly to our angels at wholesale prices. Our winemakers don't have to time and spend money on tasting rooms, sales teams and… Show more nakedwines.com was founded in June 2012 and has grown rapidly from start-up to be the largest direct to consumer wine business in the USA and one of the USA's 30 largest wineries. The naked model harnesses the support of our customers (we call them angels) to fund talented independent winemakers to make wines they love, and as a result we are able to sell directly to our angels at wholesale prices. Our winemakers don't have to time and spend money on tasting rooms, sales teams and distributor relationships. They can focus on what they do best - making great wine! That means our angels can drink better wine for less with the unique benefit of a direct relationship to the winemaker!I run our nakedwines.com - connecting over 60 independent winemakers making exclusive wines with over 115,000 angels. I'm always keen to chat to like-minded companies and from potential partners who would be interested in working together to grow. Show less -
Marketing & New Business DirectorNaked Wines Apr 2017 - Sep 2017Napa, CaResponsible for leading the US marketing organisation including teams responsible for:- Sales: Developing our customer acquisition programme through insert, digital and print channels- Marketing: Building out our promo plan; developing our winemaker brands, pricing and promotional strategy- Insight & Analytics: Our strategic planning, data insight and analysis - Wine Advisors: Our outbound calling channel that we harness to build angel loyalty and deliver direct sales -
Head Of Continuous ImprovementMajestic Wine Sep 2015 - Mar 2017Watford, United KingdomMajestic Wine PLC is the UK's number 1 specialist wine group; comprising:Majestic Retail: UK's #1 wine specialist with 210 stores offering market leading range and serviceMajestic Commercial: B2B wine solution for pubs, restaurants and businessesLay & Wheeler: Specialist in making fine wine approachableNaked Wines: Customer funded business that allows its customers ("Angels") access to an exclusive portfolio of delicious wines at wholesale prices made by independent… Show more Majestic Wine PLC is the UK's number 1 specialist wine group; comprising:Majestic Retail: UK's #1 wine specialist with 210 stores offering market leading range and serviceMajestic Commercial: B2B wine solution for pubs, restaurants and businessesLay & Wheeler: Specialist in making fine wine approachableNaked Wines: Customer funded business that allows its customers ("Angels") access to an exclusive portfolio of delicious wines at wholesale prices made by independent winemakers that we support. Operating in the UK, USA and AustraliaMy role as Head of Continuous Improvement involved working directly for group CEO to deliver:- Investment analysis and recommendations across the group- Standardized approach to ROI analysis across business units and investment types- Leadership of Strategic projects- Market and Competitor Intelligence Show less -
Associate PartnerOc&C Strategy Consultants Oct 2014 - Sep 2015London, United KingdomAs an Associate Partner I was responsible for:- Leading OC&C project teams to deliver a range of strategy and due diligence work in UK retail and leisure sectors- Typically involved managing 2 projects concurrently- Additionally responsibilities including developing OC&C's IP portfolio within retail and running the 2015 OC&C Proposition Index study of UK retailer performance -
ManagerOc&C Strategy Consultants Apr 2012 - Sep 2014London, United Kingdom -
ConsultantOc&C Strategy Consultants Apr 2010 - Mar 2012 -
Associate ConsultantOc&C Strategy Consultants Sep 2007 - Apr 2010
Nick Devlin Education Details
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History, Class I
Frequently Asked Questions about Nick Devlin
What company does Nick Devlin work for?
Nick Devlin works for Nj Devlin Consultancy Llc
What is Nick Devlin's role at the current company?
Nick Devlin's current role is Owner.
What schools did Nick Devlin attend?
Nick Devlin attended University Of Cambridge.
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Nick Devlin
San Francisco Bay Area4gmail.com, prudential.com, hotmail.com, standard.com5 +192557XXXXX
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2yahoo.com, cornerstoneearth.com
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Nick Devlin
Philadelphia, Pa
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