eCommerce Program Manager |Rich Products | [June 2020] - Present• Spearhead and manage the end-to-end execution of eCommerce programs and projects, ensuring on-time delivery, within budget, and exceeding client expectations.• Collaborated with cross-functional teams, including marketing, IT, sales, and customer service, to develop and implement eCommerce strategies that align with business objectives.• Utilize data-driven insights to identify opportunities for improvement, optimize user experience, and increase online conversion rates.• Supported the planning and execution of promotional campaigns, product launches, and website enhancements to drive traffic and revenue growth.• Monitor key performance indicators (KPIs) and analyze metrics to evaluate program success and make data-driven recommendations for continuous improvement.• Oversee the development and maintenance of the eCommerce platform, ensuring functionality, security, legal compliance and optimal user experience.• Managed the successful implementation of eCommerce projects, from initial concept to delivery, including website redesigns and integration of third-party systems.• Collaborated with stakeholders to gather and prioritize project requirements, ensuring alignment with business goals and customer needs.• Coordinated project timelines, allocated resources, and conducted regular status meetings to keep all stakeholders informed of progress and potential issues.Conducted post-implementation reviews to evaluate project success, gather feedback, and identify areas for improvement.

- Customer Relationship Management (CRM) Program Manager- Product Manager for Sales and Marketing Applications including CRM, Analytics and PIM applications- Secured funding and resources annually for investment plan.- Leadership during Implementation of Agile as a process to drive demand creation including experience Product Owner and Scrum Master

Currently working on implementation of CRM program across US, Canada and Latin America regions.- CRM Program Management- Designing and implementing business processes across Sales and Marketing.- Managing Organizational Change Management and end user training.- Facilitating system design and requirements gathering sessions.

Reports directly to the CEO, involved in Marketing, Product Branding, PR, CRM Design and Sales Analysis.

Directly Supported VP of Marketing and Sales in analysis of organization wide sales and marketing activities. Designed and ran integrated marketing campaigns, ran trade shows and worked with customers on marketing materials.

Primarily worked on the development and promotion of GNC's european e-commerce website.

Students at 20 schools across nation apply within school to be part of the class. Students from each school are chosen and form their own full service advertising agency complete with a real life client and budget.As a member of the research team I was responsible for creating, administering and coding over 400 surveys, as well as running two focus groups.Once research was gathered I was responsible for analyzing results in excel and presenting the findings to the rest of the agency. We then used this research to develop and implement an integrated marketing mix for our client Honda, along with presenting our findings to Honda's North American sales directors.The First Tee

Responsible for developing and presenting new marketing strategy focused on attracting more Gen Y customers to board of the course.Data Entry, E-Blast campaign, as well as flyer/brochure design using Microsoft Publisher.Designing questionnaire, coding the data acquired as well as conducting focus groups.Worked with University of Pittsburgh to incorporate TFTP literature in freshman orientation packets.

Worked with managers and executives from all levels of the organization as an intern to coordinate Rich Products 2007 Office Automation project. Key Responsibilities included:Trained employees in use of new equipment and software.Met with the head of each department in and assisted in allocating capital for new PC's and laptops, and decided which machines needed replacement.