Nick Masters

Nick Masters Email and Phone Number

Creative Director @ Zalta Capital
Austin, TX, US
Nick Masters's Location
Austin, Texas, United States, United States
About Nick Masters

Senior-level creative with over 15 years of experience designing and directing B2C/B2B brand andmarketing creative. Proven background in designing, executing, and stewarding brand identity systems,visual design systems, asset libraries, and multi-channel marketing/campaign creative.I'm passionate about telling stories through emotionally engaging brand/marketing creative, and building systems that make this process efficient and scalable. WHAT I OFFER:🎨 15 years of design experience crafting and stewarding a diverse group of B2C and B2B brands 🚀 Campaign, GTM, Product, Content, Lifecycle/Customer Journey, and Growth Marketing chops🧑‍💻 Flexibility to lead, work collaboratively, or independently as needed within creative teams💙 A passion for evaluating and refining internal workflows/design systems👨‍🎨 Experience managing in house and agency based creative teamsMY IDEAL ROLE:📐 Sr./Principal Marketing/Brand Designer, AD, ACD, at an in-house brand studio or equivalent🖐️ Hands-on design work with art/creative direction responsibilities🏠 Remote-first preferred but not required for the right fit👨‍🚀 A mission I can believe in, promoting a brand that solves real world problems and fuels my passion

Nick Masters's Current Company Details
Zalta Capital

Zalta Capital

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Creative Director
Austin, TX, US
Nick Masters Work Experience Details
  • Zalta Capital
    Creative Director
    Zalta Capital
    Austin, Tx, Us
  • Self-Employed
    Freelance Designer / Art Director
    Self-Employed Jan 2010 - Present
    Austin, Texas, United States
    Current Client (June 2024-Present): Pulse/NRZCompetitor/Audience Analysis, Brand Identity DevelopmentContract design and art direction across a broad array of industries/disciplines: Marketing Agencies, SaaS (B2C, B2B/Enterprise), Fintech, E-commerce, Entertainment Media and more...
  • Shyftlabs
    Sr. Designer And Art Director
    Shyftlabs Oct 2023 - Jan 2024
    Austin, Texas, United States
    Led discovery, design and documentation of ShyftLabs' brand identity system.
  • Evernote
    Senior Designer, Global Brand Studio
    Evernote Oct 2021 - Feb 2023
    San Francisco, California / Austin, Texas
    Concept development and design for Evernote's largest and highest performing seasonal campaign to date (Bookings +14% vs PY, New Users +31% vs PY).Supported Evernote's Global Brand Studio with integrated cross channel marketing creative.Design for Evernote's Growth/Habit work stream with content development and ideation which led to significant increases in weekly active users.
  • Earnup
    Brand Design Lead
    Earnup Oct 2019 - Mar 2021
    San Francisco, California
    Led hands-on brand and growth design/creative direction for a suite of financial wellness products.Brand refresh and redesign of EarnUp's entire website (end to end sole contributor from research and ideation through wireframes, visual design, illustration/animation, and build/QA with front-end engineers).Created a differentiated B2C brand and new site for our mortgage data analytics platform.Built out our brand design language, guidelines, asset libraries, and workflows.Collaborated closely with product designers and engineers on our pattern and component libraries to ensure consistency between product and marketing.
  • Earnup
    Brand Design Lead (Contract)
    Earnup Jul 2019 - Oct 2019
    San Francisco Bay Area
  • Weebly
    Brand And Growth Marketing, Creative Direction And Design
    Weebly Sep 2017 - Jul 2018
    San Francisco Bay Area
    Design and creative direction for data-driven growth and brand marketing initiatives fueling business growth through rapid testing, learning, and optimization. Worked closely with the product standards team to ensure our atomic design system (components/pattern libraries) and brand standards were seamless and synergistic.Worked with marketing executives and a cross-functional task force to review and improve creative workflow and processes.
  • Stubhub
    Associate Creative Director, Brand
    Stubhub Jul 2014 - Feb 2017
    San Francisco Bay Area
    Provided oversight, approval, and creative direction for internal and external marketing initiatives. Hands-on design/production work in tandem with creative concept development, on-boarding, and collaboration with internal creative team and agency partners. Defined visual direction for the brand and translated strategic goals into innovative marketing creative across all mediums.Supported StubHub through 2 re-brands with our agency and internal partners. From competitive analysis and ideation, through documentation and roll out (logo re-design, new color pallet, guidelines for typography, imagery/photography, iconography and illustration, product and program identity, and co-branding).
  • Stubhub
    Senior Visual Designer
    Stubhub Oct 2013 - Jul 2014
    San Francisco Bay Area
    Worked as one of 2 senior-level designers reporting directly to Creative Director (team of 7).Lead workshop across our team to perform a brand audit, identify inconsistencies, build consensus around these discrepancies and turn them into a standardized brand pattern library deployed by all team members.Participation in MVP product workshop with designers from our unified web and native app teams.Assisted the Marketing team in developing a modular component-based approach to their pages in preparation for migration to a responsive unified platform.Participation in Design Thinking workshop across eBay Inc. led by John Maeda.
  • Ticketmaster
    Senior Designer And Project Manager
    Ticketmaster Jan 2010 - Oct 2013
    San Francisco Bay Area
    Designer and team manager focused on e-commerce UI/Visual design, brand development, and mobile. Design and production supporting artist websites, responsive storefronts, mobile applications, client-facing CMS, fan clubs, channel marketing, and E-commerce platform development.Clients Included: Jay-Z, U2, KISS, Coldplay, Justin Timberlake, Deadmau5, Rihanna, Tom Petty, Shakira, Maroon 5, Madonna, Kanye West, Bruce Springsteen, and several hundred top tier artists and entertainment brands.
  • Live Nation
    Senior Designer And Project Manager
    Live Nation Jul 2009 - Jan 2010
    San Francisco Bay Area
    Designer and team manager focused on e-commerce UI/Visual design, brand development, and mobile. Design and production supporting artist websites, responsive storefronts, mobile applications, client facing CMS, fan clubs, channel marketing, and E-commerce platform development.Clients Included: Jay-Z, U2, KISS, Coldplay, Justin Timberlake, Deadmau5, Rihanna, Tom Petty, Shakira, Maroon 5, Madonna, Kanye West, Bruce Springsteen, and several hundred top tier artists and entertainment brands.
  • Signatures Network
    Graphic Designer And Photographer
    Signatures Network Jul 2007 - Jul 2009
    San Francisco Bay Area
    Managed Online Creative queue supporting all departments design, production, and photography needs with a primary focus on web dev, e-commerce, and marketing departments. Built and operated on-site product photography studio. Facilitated digital asset management of 300+ client's inventory comprised of tens of thousands of unique SKUs. Established, evaluated, and maintained efficient creative workflow processes/standards for all design, production, and photography requests, workflow practices, and team resources.

Nick Masters Education Details

Frequently Asked Questions about Nick Masters

What company does Nick Masters work for?

Nick Masters works for Zalta Capital

What is Nick Masters's role at the current company?

Nick Masters's current role is Creative Director.

What schools did Nick Masters attend?

Nick Masters attended Ongoing Professional Development, San Francisco State University, Cabrillo College.

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