Nick Mccarthy Email & Phone Number

London Area, United Kingdom

Lead strategy on production campaigns with the goal of generating awareness of production, building interest and driving conversions to maximise sales and elevate ATP where possible.Liaise with internal marketing departments to ensure production campaigns are meticulously executed across ATL & BTL channels (PPC, Paid Social, Editorial, OOH, CRM, and Organic Social) and comply with overall campaign strategy.Manage client relationships with theatre partners across London, ensuring partners are continuously notified of sales updates and their marketing requests are executed.Analyse show sales data ensuring KPI’s across all marketing channels are reached, and adapting marketing support for shows where required.Prepare and present detailed weekly internal sales reports to senior stakeholders, with a focus on channel performance & show-specific sales.Brief in CRM campaigns for shows to internal CRM team, ensuring content is impactful and generates consistently strong conversion rates.Partner closely with internal creative team to brief large-scale artwork requests for multi-show promotional campaigns, whilst managing cross-departmental creative requests and approval processes.Collaborate closely with Product and Data teams to ensure the Campaign Marketing requests and ideas are executed to drive stronger conversion based on data analysis.

London, England, United Kingdom

Planned ATL media campaigns for large multi-show promotions, working closely with JCD, Dewynters, and AKA to develop a detailed strategy with the goal of driving incremental sales across the promotion.Managed media marketing budget and invoicing, working closely with Director of Growth Marketing and Finance team to ensure spend reflected yearly forecasts.Liaised with internal marketing teams to analyse consumer data by channel in order to present strategic decisions for future promotional campaigns.Led CRM calendar planning delivering a high-impact schedule of CRM communications with the goal of maximising sales to meet partner’s expectations.Drafted and executed TTG’s three owned-channel CRM communications, including email, push notification, and in-app building. Analysed CRM data to create segmentation strategies for all email sends across owned-channels, ensuring high conversion and low unsubscribe rates.Monitored ongoing digital marketing campaigns with Growth teams to drive customer acquisition and retention.

London, England, United Kingdom

Planned and executed owned-channel CRM communications in London, including emails, in-app and push notifications, utilising a range of CRM tools and software.Collaborated weekly with Director of Marketing, AUS to plan and execute CRM efforts in Australian markets (Sydney & Melbourne).Presented CRM updates and data analysis to Australian marketing team weekly, ensuring findings were clear and concise, and learnings were actioned.Maintained all London CRM data lists, ensuring data usage was updated in accordance with GDPR guidelines.Executed data migration to new CRM platform, ensuring all customer data was handled in compliance with GDPR regulations and initial send tests maintained low bounce rates.Managed TTG’s owned and partner CMS systems, ensuring content and product positioning on all websites was up to date and relevant to each channel and their customers.

London, England, United Kingdom

Built and reported marketing communications (Email, Push, In-App) across multiple TTG channels in order to drive sales and engagement of product.A/B tested CRM efforts and presented findings to management and internal stakeholders in order to make strategic marketing decisions.Performed regular TodayTix App & Website audits ensuring all platforms were up to date with new product and content to ensure seamless user experience.Published weekly show-specific content on TodayTix blog, London Theatre News, and Encore Tickets News, with the goal of building user awareness and engagement across channels.Lead UK organic social media campaigns and customer service communications via TodayTix social channels with the goal of building brand awareness and providing excellent customer service, respectively.

London, England, United Kingdom

- Assisted the marketing campaigns in an agency environment for West End shows, including Harry Potter & The Cursed Child & Sunday in the Park with George.- Prepared PCA reports for Historic Royal Palace's attractions and monitored weekly ticket sales.- Analysed and prepared weekly media reports for HRP Paid Social campaigns.

London, England, United Kingdom

- Represented Cass during campus information sessions of 100+ attendees on behalf of student body by networking with prospective students.- Responded to all student queries about MSc Marketing degree through Cass’ ‘Ask a student’ online forum, made by prospective students speaking English, French and Spanish languages.- Selected to write monthly blogs posts for Cass’ website on topics such as academics and personal experiences in order to promote the degree to prospective and current students.

London, England, United Kingdom

- Planned all events and excursions for EF Language Travel programme for 1,500+ international students in London. Role required the ability to work under pressure, quick problem solving and strong multitasking. - Managed a team of 20+ activity leaders, to ensure they had all necessary information and documents for all planned activities as well as preparing their weekly schedules.- Established strong relationships with London tourism suppliers. Negotiated sales and ensured affordable pricing, suitable for company and customer budget.- Presented bi-weekly meetings to 50+ staff on upcoming events, weekend schedules and required roles to produce seamless excursions. Ensured consistent feedback from staff to improve company product, in order to reach company NPS goal.- Presented bi-weekly meetings to 50+ staff on upcoming events, weekend schedules and required roles to produce seamless excursions. Took time to ask for feedback from staff to improve company product, and reaching final summer NPS goal.

London, England, United Kingdom

- Coordinated all accommodation logistics for 800+ students staying in residency. Tasks included daily health and safety checks, incident logs and personal requests. - Maintained a safe and fun living environment and attended to all student and staff queries with an open door policy regarding activities, academic, residency and its surroundings in Central London.- Dealt with situational problem-solving under short time periods, related to student welfare and logistics.

Grenoble, Auvergne-Rhone-Alpes, France

- Selected by French Embassy of Ireland to teach English for one academic year with aim of assisting teachers in classroom and teaching without support. - Pre-planned daily lessons for 16 different classes of children aged 4-11 in two primary schools. Adhered to syllabus requirements by French Educational Department and underwent monthly inspections by FED.- Managed 30-45 minute English lessons for children by implementing creative and activity-based methods, resulting in significant confidence in leading meetings and teaching fellow coworkers.

Naas, Kildare, Ireland

- Maintained high levels of customer service front of house and assisted Pharmacist with medical queries. Provided a welcoming and professional ambiance with fellow colleagues.- Prepared accounts and invoices for suppliers twice daily. Responsible for correctly storing information in financial archives to ensure clarity for accountants and auditors.- Analysed and ordered medical stock daily through two primary pharmaceutical companies. Negotiated good value for product and maintained sufficient amount of stock in store at all times whilst learning about general medication.

Msc Marketing Strategy & Innovation, Marketing, 2:1

- Digital Marketing - Analytics (SPSS) - Brand Management - Consumer Behaviour - Marketing Strategy - Market Research - Sales Strategy.

Ba French & Spanish, Linguistics, 2:1

- French Grammar (Distinction) - French Linguistics - French Literature - Spanish Linguistics - Spanish Literature - Spanish Grammar.

Secondary School