I’m thrilled to announce that I’ve joined the team at MAS Distro, as the Sales and Operations Director for APAC. I’ve been sitting on this news for a minute, but I’m excited to formally let folks know about this new venture. The opportunity to establish this incredible company in our region is very exciting - not to mention, I get to represent many of my favourite gear brands too, which is a pretty great perk. MAS APAC will be based in Brisbane, servicing the APAC region. There’s an enormous amount of work to do, which I’m eager to sink my teeth in to, and I’m looking forward to being back in the MI space as well!

As Reverb’s foundational International hire, I was responsible for the establishment and growth of Australian market operations. Working with retailers, distributors, users and other key stakeholders, I am proud to have grown Reverb to be Australia’s leading musical marketplace.

I oversaw the Lead Governance process for the ANZ Software Channel, liaising with key stakeholders both nationally and worldwide, so as to ensure the success of the IBM partner channel ecosystem.

Under this general entity, I ran the 610 Ann Street art space (2004-2006), Coordinated for the Straight Out Of Brisbane (2006) and Valley Fiesta (2009) festivals, worked on numerous tours and events for international bands, as well as taking on an erratic and extensive range of industry roles through the years.