Nick is an experienced, flexible, results oriented sales, media and marketing strategist, with background from the BBC, CBS and Yahoo!He has a track record of more than thirty years delivering across global markets with extensive experience in blue chip media brands such as the BBC, the Daily Telegraph, CBS and Yahoo!, and has been based in Asia for more than two decades working with world famous regional brands such as MediaCorp and SPH.Most recently he has been a leader in the content marketing industry both regionally and globally through his senior roles at Brand New Media.He is an accomplished industry contributor, helping to launch trade associations including the Interactive Advertising Bureau (IAB) and the Asia Content Marketing Association (ACMA).Alongside the Singapore Government's Media Development Authority (MDA), Nick helped nurture independent creative talent through the foundation of the popular Creator Collective learning community and support for the ongoing Creator Space initiative.In the Digital Marketing Framework Series, Nick also created one of Asia's first and most comprehensive industry talent development strategies on behalf of the Association of Accredited Advertising Agencies (4As).He is a versatile team performer in driving growth through innovation in mature markets, restructuring expectations and delivery in stalling markets, and providing a foundation for secure and successful growth in greenfield start-ups.He benefits from a strategic understanding of the role that both sales and marketing disciplines play in the development of on-line, outdoor, magazine and national press markets. He demonstrates the ability to combine both analytical and implementation skills to deliver transformational business solutions against short timescales.
Listed skills include Digital Media, Digital Marketing, Online Advertising, Digital Strategy, and 40 others.