Go-To-Market Strategy Manager
CurrentConducting analysis using internal and external data to obtain insights that will promote strategic decisions and enhance the organization’s ability to go-to-market effectively, such as customer segmentation, targeting, analysis of historical sales, market research, etc.• Working with Product, Marketing, and Sales leadership to identify growth levers & KPIs, complete analyses, and implement tracking infrastructure and visualization.• Working with cross-functional partners in Marketing, Partnerships, Finance, Product, and more to promote Sales growth and profitability.• Working closely with Head of Growth to develop financial models for partnerships, acquisitions that will help propel the company’s growth.• Assisting in various efforts to commercialize product & service offerings including price modeling, thinking through various processes, competitive forces, etc.• Researching, compiling, analyzing, and synthesizing any market data that will help drive regional go-to-market strategies.