Nicki Cloud
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Nicki Cloud Email & Phone Number

Director of Merchandising and Product Development at Crest Brands Group
Location: Nashville Metropolitan Area, United States 16 work roles 4 schools
1 work email found @crackerbarrel.com LinkedIn matched
✓ Verified August 2026 4 data sources Profile completeness 86%

Contact Signals · 1 work email

Work email n****@crackerbarrel.com
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Current company
Role
Director of Merchandising and Product Development
Location
Nashville Metropolitan Area, United States
Company size

Who is Nicki Cloud? Overview

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Quick answer

Nicki Cloud is listed as Director of Merchandising and Product Development at Crest Brands Group, a with 322 employees, based in Nashville Metropolitan Area, United States. AeroLeads shows a work email signal at crackerbarrel.com and a matched LinkedIn profile for Nicki Cloud.

Nicki Cloud previously worked as Director Of Merchandising - Fashion Bedding & Decorative Pillows at E&E Co., Ltd. and Buyer - Home Fragrance, Personal Care & Convenience at Cracker Barrel. Nicki Cloud holds Bachelor Of Science, Apparel Merchandising & Business from Indiana University Bloomington.

Company email context

Email format at Crest Brands Group

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{first}.{last}@crackerbarrel.com
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Profile bio

About Nicki Cloud

Nicki Cloud is a Director of Merchandising and Product Development at Crest Brands Group. They is proficient in French. Colleagues describe them as "I had the pleasure of interviewing and hiring Nicki a few years back as my Assistant Product Manager. She did an amazing job and was always one step ahead of what I needed. She was able to not only get her job done, but also truly be a partner in brainstorming new ideas as well as being a true partner in helping me run an over 60 million dollar office. Shortly after, Nicki was directly promoted out of my office to Associate Product Manager, and then shortly after that to Product… Show more" and "Nichole has unmatched skills in strategic vision. She researches and identifies opportunities, builds goals timelines, partners with the best resources, and executes flawlessly. She is a student of her business, constantly looking for new ways to develop business and leveraging market relationships during program transitions. Nichole is a problem solver, managing changes and roadblocks efficiently to prevent delays. She excels at collaboration, bringing her own point of view but working… Show more"

Current workplace

Nicki Cloud's current company

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Crest Brands Group
Crest Brands Group
Director of Merchandising and Product Development
Nashville, TN, US
Website
Employees
322
AeroLeads page
16 roles

Nicki Cloud work experience

A career timeline built from the work history available for this profile.

Director Of Merchandising - Fashion Bedding & Decorative Pillows

Current

Nashville Metropolitan Area

Apr 2022 - Present

Buyer - Home Fragrance, Personal Care & Convenience

Lebanon, Tennessee, United States

Jan 2022 - Apr 2022

Associate Buyer - Home Fragrance & Personal Care

Lebanon, Tennessee, United States

May 2020 - Jan 2022

Associate Buyer - Kids Apparel & Accessories

Lebanon, Tennessee, United States

Oct 2018 - May 2020

Product & Brand Manager - Hard Home (Luggage, Decor, Holiday Trim, Tabletop, Kitchen, Electrics)

Charlotte, North Carolina Area

- Coaches team to develop product, from concept to fruition, across 12 departments, 7 brands, and 5 Buying offices – including color, form, technical specifications, supplier selection, quality, packaging, and costing- United two independent Hard Home teams as one to create brand & process consistency- Leads trend direction for both Hard and Soft Home, driving toward overarching themes- Spearheaded brand profiles for Home to create clarity in development & to the customer- Forges new supplier relationships, when needed, both in U.S and internationally- Negotiates costing for products under development to meet or beat cost targets and exceed margin expectations- Contributes to financial plans, analyzes performance, and reacts to business trends by adjusting product specifications, receipts, flows, & pricing strategies- Travels to Asia, Europe & throughout the U.S., working with suppliers & identifying trends

Oct 2016 - Jul 2018

Associate Product Manager - Kitchen & Serveware/Entertaining

Charlotte, North Carolina

- Strategically steered the area’s assortment, pricing, and competitive edge- Delivered lower cost, but improved quality non-stick promotional cookware; increasing sales by +59% and margin by 1,300 bps in the first year - Evaluated and approved/adjusted development, pre-production, and top of production samples to ensure accuracy, quality, and aesthetic- Transformed the Serveware assortment, achieving +13% Plan/+9% LY and redefining the total department based on this success- Reinvented Kitchen Prep presentation and modernized program (+4.5% to LY)- Partnered with packaging, logistics, compliance, quality assurance, and e-commerce teams to achieve strategies from all angles

Jul 2014 - Oct 2016

Assistant Product Manager - Sheets, Bath, & Utility Bedding

Charlotte, North Carolina

- Pacesetter Award Winner 2013- Owned office during peak development cycle & manager’s maternity leave- Built assortments, lead supplier & buyer discussions, and managed deliveries- Launched new receipt forecasting process, decreasing aged inventory by $1.6m- Grew beach towel commitments by 19% ($3.4m) through compelling product development - Clarified Utility Bedding department by building a tiered price point strategy, updating packaging, and identifying/filling holes in the assortment

Oct 2012 - Jul 2014

Assistant Planner (Men'S Tailored Clothing & Furnishings, Big & Tall, Moderate Tops, Pb Collections)

Charlotte, North Carolina

- Created and maintained all associated allocations for both initial buy, delayed allocation and re- flow orders- Forecasted and analyzed of replenishment activities- Performed of season – recap by location sales and inventory highlights/opportunities- Evaluated sales, margin, turn, and budget - recommended actions to grow area- Developed store plans that reflected individual assortment needs and flow- Allocated and maintained the integrity of inventory down to the location level- Built the assortment for e-commerce and total neckwear- Trained new Assistant Planners on systems and on planning principles- Balanced two offices simultaneously during a several-month period of staffing shortage- Supported development of style/SKU counts- Maintained vendor matrix

Sep 2010 - Oct 2012

Owner & Event Planner

Nicki Cloud Event Design & Production, Llc.

Charlotte, Nc

- Consulted with clients to understand service opportunities, event goals, design, budget, and to ensure needs were met- Communicated event status reports, challenges, and opportunities to clients and vendors- Broke down overall aesthetic by event element to weave a common thread throughout- Built detailed timelines to ensure all portions of events occurred in proper order and in a timely manner. Managed execution of timeline on-site at each event.- Led assistant and multiple teams of vendors to the successful execution of events- Negotiated vendor pricing, terms, and offerings to exceed client expectations- Developed and implemented marketing materials and strategies to grow business- Awarded National Association of Catering and Events Education Program of 2015- Published in Southern Bride and Carolina Bride Magazines

Feb 2010 - Dec 2015

Senior Inventory Analyst - Men'S Denim & Work Wear

Hoffman Estates, Il

- Forecasted product needs based on sales trends, promotions, and current inventory- Maintained professional, effective relationships with vendors to ensure optimal productivity- Analyzed sales and adjusts inventories accordingly for 900 stores to maintain proper presentation and achieve sales goals- Partnered with merchant team to review assortment, coordinate product transitions, respond to store and customer inquiries, and identify areas of opportunity for the business- Aided buyers in preparing for advertising reviews and managing plan-o-grams- Developed processes for consistency, communication, and error reduction

Oct 2008 - Nov 2010

Inventory Analyst - Baby Hard Lines & Layette

Hoffman Estates, Il

- Negotiated smaller pack sizes and minimums with vendors to limit risk and allow for more nimble replenishment- Oversaw not only in-house inventories but also vendor inventories to minimize end of season liability, especially in exclusive products- Analyzed markdown goods, and identified optimum markdown cadence to maximize sales and profitability- Managed the receipt flow for port of entry Baby Hardlines goods, balancing optimal container capacities with the business needs- Allocated product to each of 900 stores according to sales trend, capacity, and store plans- Aided Buyers in assortment decisions based on store performance

Jun 2007 - Sep 2008

Sales Associate

Bloomington, Indiana

- Inspired customers to purchase clothing and accessories through product knowledge and positive communication- Recruited customers to sign up for in-store credit cards, furthering their loyalty to the brand- Performed after-hours floor sets to keep sales floor enticing to the customer and comply with total company visual standards- Operated cash register, recommending add-on purchases for higher sales per transaction- Collected customer email addresses for company communications- Re-stocked the floor as sizes and silhouettes sold down to maintain presentation

Oct 2006 - May 2007

Volunteer

Chicago, Il

- Assisted for events such as Product Launches, Film Festivals, Business Openings, and Gallery Shows- Aided patrons throughout the event to ensure their optimal comfort and enjoyment- Communicated needs amongst staff members, ensuring a smooth flow- Prepared "swag bags" for event patrons to aid sponsors in marketing goods and services- Set-up and prepped for events at the event site- Ensured the guest list was maintained and tracked on event night

Jun 2006 - Aug 2006

Assistant Buying And Visual Intern

I.U. Bookstores

- Evaluated past sales to plan and negotiate new purchases- Made purchasing decisions for product lines within a given budget- Coached and empowered associates to increase efficiency and employee loyalty- Designed displays and promotional plans to market products and services

May 2005 - May 2006
Team & coworkers

Colleagues at Crest Brands Group

Other employees you can reach at ee1994.com. View company contacts for 322 employees →

4 education records

Nicki Cloud education

Bachelor Of Science, Apparel Merchandising & Business

Activities and Societies: - Apparel Merchandising and Interior Design: Field Seminar to Asia - Students in Free Enterprise: Fair Trade.

Certified Professional Wedding Planner

Activities and Societies: The Wedding Planning Institute

FAQ

Frequently asked questions about Nicki Cloud

Quick answers generated from the profile data available on this page.

What company does Nicki Cloud work for?

Nicki Cloud works for Crest Brands Group.

What is Nicki Cloud's role at Crest Brands Group?

Nicki Cloud is listed as Director of Merchandising and Product Development at Crest Brands Group.

What is Nicki Cloud's email address?

AeroLeads has found 1 work email signal at @crackerbarrel.com for Nicki Cloud at Crest Brands Group.

Where is Nicki Cloud based?

Nicki Cloud is based in Nashville Metropolitan Area, United States while working with Crest Brands Group.

What companies has Nicki Cloud worked for?

Nicki Cloud has worked for Crest Brands Group, E&E Co., Ltd., Cracker Barrel, Belk, and Nicki Cloud Event Design & Production, Llc..

Who are Nicki Cloud's colleagues at Crest Brands Group?

Nicki Cloud's colleagues at Crest Brands Group include John Fedorko, Sarah Chen, Jonathan Noe, Hyuna Kim, and Kelsey Smith.

How can I contact Nicki Cloud?

You can use AeroLeads to view verified contact signals for Nicki Cloud at Crest Brands Group, including work email, phone, and LinkedIn data when available.

What schools did Nicki Cloud attend?

Nicki Cloud holds Bachelor Of Science, Apparel Merchandising & Business from Indiana University Bloomington.

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