Nick Kerby Email & Phone Number

Newcastle Upon Tyne, England, United Kingdom

Sunderland, England, United Kingdom

London, United Kingdom

The EFL is the largest single body of professional clubs in European football and is responsible for administering and regulating the Sky Bet EFL (72 clubs), the Carabao Cup, and the Papa John's Trophy.Main Responsibilities include (but not limited to);- Effectively manage, organise and activate all the digital rights from the EFL's central commercial contracts, across a wide array of digital solutions. (Current partners include Sky Bet, Carabao, Papa John's, Cazoo, EA Sports, eBay, Football Manager, Lifebuoy, Mind, Puma, Smart Energy GB, Utilita and Your Move).- Manage all 3rd party commercial relationships within EFL Digital (Programmatic, Affiliate, YouTube, and other 3rd party revenue streams), to ensure they are all growing revenue streams for the department.- The main point of contact for all EFL Digital member football clubs, ensuring that they understand, utilise and commercialise the digital solutions available to them across their official club website and app.- Working with the Heads of Digital, Marketing and Commercial teams to develop new business pitches and ideas, with a focus on digital activity.- Manage partnerships where they are 'Digitally first', ensuring that all aspects of their commercial objectives are realised and exceeded. This involves working closely with the Partnerships Management team to ensure a consistency of approach. - Support and develop the EFL's OTT (iFollow) Strategy and work closely with the Marketing Department to deliver seasonal iFollow targets. This includes integrating a commercial offering within the streams by scoping out new opportunities.- Represent the EFL at numerous owned events (Sky Bet Play-Offs, the Carabao Cup and the Papa John's Trophy finals) in a variety of roles and positions.- To maintain an up-to-date industry knowledge, and actively seek out information on new trends and technology as they relate to Digital/Commercial.

London, United Kingdom

IDG is the world’s leading technology media, data and marketing services company powered by high-quality content and experiences to ensure high user engagement.Main Responsibilities;Campaign Management- Managing more than 20 simultaneous campaigns across digital display, content creation, lead generation and affiliate content for clients including DSG, IBM, Vodafone, Dell and OnePlus. - Effective stakeholder management to ensure strong agency and client relationships, resulting in repeat or new business.- Supporting the sales team in delivering marketing strategies by proposing new campaigns and being proactive regarding approaching clients.Data & Reporting- Utilised third-party software such as Nativo, DFP, Sharethrough, the Trade Desk, Flashtalking, Double Verify and DOMO to provide clients with daily and weekly insight reports.- Worked closely with Ad Operations to analyse and optimise client campaigns to ensure the highest performance and to highlight key ongoing strategies.

London, United Kingdom

Captify are the largest holder of 1st party consumer search data outside of Google, and its unique Search Intelligence technology understands consumer intent across all verticals to provide highly targeted advertising.My role was split over three key areas;Sales Executive· Within this highly targeted environment, I was responsible for generating revenue through circa ten independent agencies including Threepipe, MC&C and Sold Out Advertising. · Primary day-to-day duties included arranging and leading external meetings, organising and presenting media mornings and answering response to briefs from within my patch.· I had access to a number of training sessions and regularly attended industry related IAB events. I worked closely with our DSP’s (AppNexus, DBM and the Trade Desk) and also with our brand/video creative partners (Scoota, Just Premium, Sublime Skinz & Innovid).Affiliate Manager· Responsible for bringing in new clients by building strong relationships with the account managers at the affiliate networks and oversaw over £1,000,000 in affiliate revenue for the business.· Account Management was a key responsibility in this role as I needed to stay in close contact with the client/affiliate network and provide them with regular updates/optimisations.Sales Support Executive· Supported the sales team with the creation of specific collateral, which allowed me to glean a valuable insight into the sales team’s individual sales approach and learned about the digital landscape and programmatic industry as a whole. Primary day-to-day duties included creating bespoke and proactive sales presentations and response to brief decks. I was also responsible for training new starters. · I became the ‘Product Evangelist’ for the Sales Team, responsible for training and educating the team around their internal products and systems, allowing them to be better equipped when out selling to agencies.

London, United Kingdom

Following a successful Placement Year, I was offered a full-time role at CMR within their Sales & Marketing department. My primary role was to provide support to their sales team, keep key stakeholders up to date with day-to-day operations, managing the B2C social media channel and customer service. I was also responsible for onboarding new hires and placement students.

London, United Kingdom

Throughout my placement, I gained experience working across a number of different areas of the business including Account Management/Customer Service, Sales, Social Media & Marketing and Warehouse.

Stoke Rochford

Bachelor’S Degree, Business Management With Marketing, Upper Second Class Honours [2:1]

Activities and Societies: City & Guilds Licentiateship for Personal and Professional Skills Development (LCGI)

3 A-Levels & 14 Gcse'S, Bbc