Nic Lobo Email & Phone Number

London Area, United Kingdom

B2B Marketing. Awards strategy and management.

London, England, United Kingdom

Winning awards. Finding insights. Building case studies. Inspiring better creative work.

London, United Kingdom

Extending my previous role by incorporating customer insights into improving the customer experience as part of our awards services.Prior to the establishment of the customer engagement team, our disparate efforts influenced 3.7% of entries into the competition (in 2017). Since forming the team and organising our approach to potential and return customers we grew to influence 14.3% of entries in 2018, 17.5% in 2019, and 21% in 2020/21.

London, United Kingdom

Moving on from entry and judging operations and processes, I moved on to managing the customer-facing awards teams:- Customer service specialists, helping customers submit their work from over 80 countries around the world.- Customer engagement specialists, guiding customers through all of our entry services and options, matching customers' needs with relevant products/services and following through with end-to-end support.- Account Managers (now known as Awards Partners), consulting on all elements of the entry process, setting long-term strategies with core and new customers and delivering feedback and analysis of historical performance with insights from industry leaders.- On-site team, exhibiting and delivering tours of the creative work, communicating the latest insights and trends from the world of creativity.In utilising behavioral insights and data analysis to assist our customers, we have refined our approach and long-term involvement. Our services have helped customers not only succeed with us but other competitions too.

• Responsible for overall management and delivery of awards and judging for Lions Festivals regional advertising events, including Spikes Asia (Singapore), Eurobest (roaming throughout Europe) and Dubai Lynx (UAE).• Managing and nurturing key customer accounts/relationships against entry and income targets; providing support and guidance to clients.• Copywriting of marketing and communication material, including email, brochure, press and website copy.• Line management of 4 Awards Managers, including individual development and overseeing marketing activity.• Core involvement in the senior management team, working on the development of awards and the strategic direction of this central part of the festival.• Leading the regular updating of awards categories and marketing copy for Lions Festivals.• Identifying and following up growth opportunities for entries with specific focus on an assigned regional festival. Communicating new product developments to prospective customers and tracking progress.• Accountable for the production of the awards ceremony on-site.

London, Cannes, Singapore, Dubai, Eu

• Responsible for management of all aspects of the Mobile category for the Cannes Lions, Spikes Asia, Eurobest and Dubai Lynx creative advertising festivals and awards.• Managed a small team, including recruitment, training, coordinating and providing support in an extremely high-pressure environment.• Approved every submission to assess eligibility, co-ordinated materials, and acquired extensive knowledge of current marketing trends including the use of digital, social, mobile and integrated media.• Maintained and developed relationships with key creative and digital and mobile agencies, liaised with international clients, and updated the categories to reflect changes in the industry.• Co-launched the Mobile category which included extensive research and collaboration with leading advertising industry figures and stakeholders. Went on to manage it for the next two years, making it the fastest growing category in that time.• Extensive marketing activities to attract and retain new customers, contributing to a hugely successful first year.• Managed the specialist jury in Cannes, comprised of global CEO's and experts in mobile communications from leading advertising and media agencies, and facilitated the judging process on-site.• Sourcing, preparation and presentation of mobile, digital and wearable equipment and tech for the jury.• Production responsibilities included delivering content for awards shows, and preparation of entry media to produce the winners collection, online archive and other post-festival presentations.

London, United Kingdom

- Managing the overhaul of the internal scholarships process (from recording scholarships to engagement with other departments and reporting on financial impact) as well as documenting and communicating the project to relevant stakeholders including upper-management.- Generating reports on Admissions team performance, both internally and against the international admissions team.- Assisting managers devise competitions to incentivise pro-active recruitment and reaching targets. Managing said competitions and running reports to monitor effectiveness.- Identifying under-performing Admissions Officers and assisting them with prioritising workload.

London And Cannes

• Quality check media, proof read written submissions and liaise with clients globally to ensure entries were submitted to the highest standard.• Presented entries to the jury, assisted with festival organisation, and worked closely with the on-site production team to prepare awards show content.

London, United Kingdom

I initially started worked with the settlements team to ensure the smooth operation of Baydonhill’s corporate and retail forex trading platforms in the back office. Gradually I moved from settlements to client services and resolved trade disagreements between clients and traders as well as chasing long overdue fees. Moving from settlements to client services afforded me the vantage point from which to identify faulty and superfluous procedures within back office functions which were modified thanks to my analysis and recommendations – many of these changes became commonly accepted procedures. Along with these analyses I was charged with documenting the changes and improved processes and communicating these to management, the client services team and back office.

London, United Kingdom

Dubai

London, United Kingdom

Johannesburg Area, South Africa

Johannesburg Area, South Africa

Mini Mba, Marketing, A

B.Com Marketing, Intrapreneurial Management, Marketing, Economics, Hr

Activities and Societies: Co-founder and editor of 'The Village Idiot' student newsletterknown as RAU before it became the University.