Focusing on the financial, digital and tech sectors, I help companies identify their Digital Marketing challenges and formulate Social Media strategies to effectively achieve agreed objectives. I am naturally curious and results driven, understanding what works and why has always been an exciting part of every campaign I've ever worked on.With over 18 years experience in advertising and marketing, my skill set enables me to confidently support, guide and achieve successful business… Show more Focusing on the financial, digital and tech sectors, I help companies identify their Digital Marketing challenges and formulate Social Media strategies to effectively achieve agreed objectives. I am naturally curious and results driven, understanding what works and why has always been an exciting part of every campaign I've ever worked on.With over 18 years experience in advertising and marketing, my skill set enables me to confidently support, guide and achieve successful business related outcomes. Clients include:Financial ConsultancyChartered SurveyorRecruitment AgencyMarketing AgencyDigital Design Platform - Real EstateFinancial Services BrokerageSkilled in:Content creation | Idea generation | Research | Creative execution | Copywriting | Analysis | Graphic designRelevant industry experience:Financial Services | Digital & Technology | Recruitment | Advertising & Media Show less

Kameleon pioneered the content and marketing arena; as HR manager I created a company review strategy that nurtured talent and facilitated individuals in creating meaningful and performance driven career pathways. Working alongside the CEO and senior management team, responsibilities included recruitment, apprentice and internships, onboarding plans and employee team management meetings

Working across a variety of clients I honed my communication, management and strategic thinking skills as I progressed from planner to account director. Across my time at Vizeum I worked on a number of exciting and interesting brands Coca Cola, Kipling, Disney Channel, Britannia Building Society, Bodum and RIver Island to name a few. I really enjoyed getting to know my clients their brands, understanding the communication objectives and exploring target audiences to create meaningful and… Show more Working across a variety of clients I honed my communication, management and strategic thinking skills as I progressed from planner to account director. Across my time at Vizeum I worked on a number of exciting and interesting brands Coca Cola, Kipling, Disney Channel, Britannia Building Society, Bodum and RIver Island to name a few. I really enjoyed getting to know my clients their brands, understanding the communication objectives and exploring target audiences to create meaningful and effective campaign strategies using all the media channels available, sponsorship platforms and partnerships. As an Account Director I was responsible for client profitability and growing their relationships with the agency. I took responsibility for the delivery of quality media campaigns that met the client’s needs and addressed their business objectives. Good management skills both within the agency and externally were key to delivering a wholistic campaign. On occasion I would pitch for new business, an exciting and highly pressurised process which required a calm, considered and creative approach in order to deliver an inspiring and winning campaign strategy.Client relations- the go to agency person for clients within my portfolio- reporting to managing director- forging good working relationships with clients- ensuring client needs are met on a day to day basisTeam management- responsible for senior planners and executives- forecasting projects and ensuring deadlines are met- liaising with all associated partners, media sales, creative agencies - working alongside finance and HRCampaign delivery- responsible for taking briefs- understanding business objectives- defining target audiences and understanding their media habits- creating a media strategy and presentations that deliver to the client brief- presenting campaign strategies- monitoring media campaigns- responding to issues and defining solutions- delivering post campaign analysis Show less

Here I planned and bought TV, press, outdoor and radio campaigns. Developed a grounded knowledge of the advertising marketplace and was responsible for ensuring the delivery of efficient and effective advertising campaigns. I successfully negotiated competitive advertising rates for my clients, liaised with key stakeholders, wrote and delivered comprehensive strategic presentations in response to client briefs and compiled post campaign analysis.