Nicola Riccelli Email & Phone Number

Madrid, Community Of Madrid, Spain

Provincia De Madrid, Comunità Di Madrid, Spagna

Madrid

Throughout my tenure, I effectively managed the team, providing guidance, support, and leadership to achieve our marketing objectives. Bystrategically allocating our annual budget of $200k, I ensured optimal utilization of resources while maximizing ROI. Our coordinated efforts resulted insignificant brand growth, increased market share, and enhanced brand reputation and digitalisation within the industry:• Implemented data-driven strategies resulting in a 23% increase in lead generation and a 44% boost in conversion rates.• Leveraged expertise in marketing automation tools (such as HubSpot and Salesforce) to streamline processes, improving efficiency by 67%.• Managing and coordinating the global Marketing team, ensuring smooth collaboration and effective use of resources.• Drove an integrated global marketing strategy across 3 cities, increasing brand recognition by 35%.Led the conception and implementation of high-impact marketing campaigns to strengthen global market position, resulting in a 20% increase inbrand awareness.• Designing and implementing the overall positioning strategy for the brand, ensuring alignment with organizational objectives.Coordinating and overseeing various marketing channels including Paid Media, Social Media, and Deep Learning, to maximize brand exposure andengagement.• Taking charge of the global Email Marketing strategy, collaborating closely with managers to ensure consistent execution and optimization.

Campobasso, Molise, Italy

Managed a portfolio of five monthly projects with an average budget of $15k, ensuring efficient allocation of resources to achieve project objectives.On average, achieved a remarkable 32% ROI and a notable 27% increase in brand perception and market penetration for our clients, highlightingmy ability to drive tangible business outcomes through effective digital marketing strategies:Planned and executed comprehensive digital marketing strategies encompassing SEO/SEM, marketing database management, email marketing, socialmedia engagement, and display advertising campaigns.Designed, built, and maintained a robust social media presence for clients across 3 platforms, resulting in a 27% increase in brand visibility and a 15%increase in engagement.• Proficiently measured and reported the performance of digital marketing campaigns, analyzing outcomes against predetermined goals and KPIs.• Leveraged analytic insights to identify trends, resulting in optimized spending and improved campaign performance, leading to a 32% increase in ROI.• Planned, executed, and measured experiments of innovative growth strategies, fostering continuous improvement and expansion of brand reach.• Manage effectively internal teams to create optimized landing pages and enhance user experience, resulting in improved conversion rates.Leveraged strong analytical abilities to evaluate end-to-end customer experiences across multiple channels, driving improvements in user funnels andconversion points.• Managed relationships with agencies and vendor partners, ensuring alignment with project objectives and delivery of high-quality services.Evaluated emerging

Rome

Management and control of business activities and media of UTRD partnershipsEstablish new communication, strategic planning and market analysis in order to improve the partnership program. Daily interaction with internal and external agencies and partners. Project management activities Use data and reports to make evidence-based decisionsRisk management Management and monitoring internal reports & product's data.

Roma, Italia

- Execution of digital marketing strategies (Cornetto and Magnum); focusing on social networks.- Analysis, monitoring and evaluation of the activities & innovation for the home brands and competitors (IH & OHH channels).- Daily interaction and communication with the external agencies, in order to apply the marketing strategies and activities. - Daily interaction with the team, to undertake the buying and selling process for the products.

Master'S Degree, International Management

The Master in Management’s program consists of core courses that advance students’ knowledge in the functional areas of management.

Bachelor'S Degree, Economía Aziendale - Economico Finanziario

Activities and Societies: Rappresentate degli Studenti del Corso di Laurea di Economia Aziendale Titolo della Tesi: L'industria e la.