Nicolas Wolff Email & Phone Number

Aube

#ActeurDeConfiance #Innovation #RSE• Assurer une présence forte auprès des leaders d’opinions, des élus locaux, des représentants de l'état, des organismes consulaires, des associations pour renforcer la notoriété et l’image du Groupe Orange sur le territoire.• Valoriser et développer les projets innovants, les nouveaux usages en partenariat avec les Collectivités Locales.• Développer un accompagnement numérique responsable et solidaire du territoire.

Périmètre : 13 APIs, gestion du budget de +600k€/an, management direct de 2 personnes et 20 en transverse (developpeur, analyste, marketer, designer, agence)• Piloter la construction de capacités de suivi, d’analyses et de distribution de la voix du client online(via twitter, facebook, blogs, forums, analytics...) dans le groupe et les pays : garant de la conceptionet pilotage de nouveaux bassins de données, construction de nouveaux outils (interfaces web /mobile / TV, data… Show more Périmètre : 13 APIs, gestion du budget de +600k€/an, management direct de 2 personnes et 20 en transverse (developpeur, analyste, marketer, designer, agence)• Piloter la construction de capacités de suivi, d’analyses et de distribution de la voix du client online(via twitter, facebook, blogs, forums, analytics...) dans le groupe et les pays : garant de la conceptionet pilotage de nouveaux bassins de données, construction de nouveaux outils (interfaces web /mobile / TV, data visualisation Tableau, portails de ressources en ligne, espaces physiques de travail) et d’études sur les territoires clés d’Orange (Réseau, Offres ,Produits, Services, Innovations, Contenus)• Animer le projet en fédérant les différentes entités, rythmant et alignant les productions, garantissant des livrables en timing et qualité, mesurant la performance des activités• Transformer les pratiques marketing d’Orange au big data : former les équipes au marketingnumérique, distribuer la capacité de marketing numérique et animer le Data Studio d’Orange>> Médaille de Bronze de l’Excellence Marketing » décernée par l’Adetem en 2016 Show less

Paris Area, France

Manager of Social Media Strategy for Orange Group (worldwide)Perimeter : 100+ fan pages in 32 countries and 12 langages, totalizing ~18 Millions fans (Jan.14) + 1.5M Twitter followers and 60 Million videos viewed on DailymotionActivities include :- Develop social media strategies and transformation program to support affiliates Digital Marketing and oversee execution in collaboration with countries- Work closely with European , Africa & Middle East digital marketing… Show more Manager of Social Media Strategy for Orange Group (worldwide)Perimeter : 100+ fan pages in 32 countries and 12 langages, totalizing ~18 Millions fans (Jan.14) + 1.5M Twitter followers and 60 Million videos viewed on DailymotionActivities include :- Develop social media strategies and transformation program to support affiliates Digital Marketing and oversee execution in collaboration with countries- Work closely with European , Africa & Middle East digital marketing communications , in-country communication and marketing managers on developing social media strategies and concepts- Socialize organisations and processus to evangelize social media opportunities within corporate and affiliates- Maintain expertise on Social Media communication levers & best practices (Owned , Paid , Earned) with budget management- Define & product regular social measurement and reporting against KPIs thanks to perfect knowledge of social APIs- Ensure contacts with social media external agencies to keep up Orange to date on social media product & services such as analytics tools - Enable Social modules UX & code library for application & browsing web & mobile plateforms to support Orange products & services socialization (87MUvs per months in Europe , Comscore, Oct.2013)- Optimize synergies between Orange and start'ups bought by Orange (Cityvox, Skyblog) Show less

Paris Area, France

Within the Orange Audience and Contents Division, lead marketing web & mobile strategy and digital operations in Africa & Middle East- define strategic orientations to develop Orange web & mobile audience across AMEA Orange footprint (Egypt, Morocco, Tunisia, Jordan, sub-saharians) by ensuring that the strategies will be relevant to all EU Market- lead digital strategy execution ad measurement for major MENA digital marketing services - animate the project (Orange Group, various… Show more Within the Orange Audience and Contents Division, lead marketing web & mobile strategy and digital operations in Africa & Middle East- define strategic orientations to develop Orange web & mobile audience across AMEA Orange footprint (Egypt, Morocco, Tunisia, Jordan, sub-saharians) by ensuring that the strategies will be relevant to all EU Market- lead digital strategy execution ad measurement for major MENA digital marketing services - animate the project (Orange Group, various teams + countries)- monitor audience & revenues performance on Orange footprint : set up objectives, track KPIs (PV, VU ..., data, premium and advertising revenues, contribution to sales) - support for using social media as an audience driver and as a communication/service awarness tool Show less

Lyon Area, France

Lecturer at INSA Lyon - teaching about digital business models and brand/firm social media marketing strategy

Lecturer at Celsa Paris-IV Sorbonne University (#1 communication school in France), teaching about social media marketing and online communities

Evry

Lecturer at INT - Telecom Ecole de Management (34th World Master's in Management, Financial Times, 2013)Teaching about digital marketing & business model to Specialized Master / Major Digital Marketing

My main missions are to :• monitor audience business performance on Orange footprint : -- direct : advertising, premium, affiliation-- indirect : multimedia, traffic to shop, traffic to care/support• define marketing orientations to develop Orange mobile audience & revenues across Orange Africa and Middle East footprint

Orange Group

Mobile internet audience business analyst• Analysis on customers multimedia usages (trends & forecasts)• Definition audience forecasts and evolutions on mobile multimedia• Contribution to the definition of the Orange activities’ strategy on the mobile• Realisation of Mobile Internet Business Case

Define a relationship strategy for the Consumer Product Division of the Europe area • Develop a relationship between the brand and the client• Create a highly leveraged strategy based on contents, services and interaction • Define the relationship with retailers

United States

Bachelor Of Applied Science (Basc), Telecommunications Engineering

Data Science Starter Program, Professional Training On Data Science And Bigdata, Big Data

Professional training on Data Science and Bigdata, offered by École Polytechnique. It addresses state-of-the-art topics in big data.

Master Of Science (Ms), Digital Business Strategy, Mention Bien

The Specialized Masters in Digital Business Strategy is the product of an alliance between HEC and TelecomParisTech. Each of these two.