Nicole Hale Email and Phone Number

Marketing strategy and leadership for Human Capital Management consulting organization providing HR managed services, talent acquisition, and HCM technology implementation.

VODA.ai helps water utilities prioritize pipe replacements, conserve water, and avoid catastrophic breaks. The intelligent solution uses Artificial Intelligence to identify high-risk pipes so communities can save money and conserve water. Working directly with management of tech startup to build marketing strategy & manage their creative direction and production.

Oversee global marketing department servicing internal operations and external marketing services clients across a range of segments including healthcare, technology, and business consulting. We partner with the most innovative organizations to help solve the world's toughest problems.

Providing integrated marketing approaches for sectors including HealthTech, Healthcare, Health & Wellness, and Technology/AI. Clients include VODA.ai, BCBS of MA, MassiveBio, Smooth Synergy, and more.Specialties include:Integrated Marketing | Marketing Leadership | Team Development | Market Research | Brand Development | Digital Strategy | Marketing Technology | User Experience | Content Marketing | Social Strategy | Sales Enablement | Partnerships

Management team lead for profitable SaaS organization within the human capital industry with a B2B focus and adjacent B2C revenue channelBrand positioning, competitive analysis, integrated marketing strategy, content strategy, copywriting and editing, vendor ownership, customer marketing and engagement, sales enablement

Cure Forward is a multi-sided, online patient activation platform solving critical business needs for clinical trial recruiters, health care providers, and diagnostic laboratories. The company enables cancer patients and their care teams to use genomic and clinical data to access precision medicine and find targeted clinical trial options. At no cost to patients, Cure Forward’s Clinical Trial Exchange (CTX) presents their de-identified patient profiles to clinical trial recruiters at biotech and pharma companies, clinical trial sites, CROs, and healthcare systems. Developed brand strategies and led team initiatives to grow the organization, create industry partnerships and deliver true value to cancer patients throughout the US.Brand development, content strategy, copywriting and editing, integrated marketing and advertising strategy, vendor | agency ownership, lead generation, proposal management, tech marketing liaison, CMS implementation | leadership

Account Manager for national accounts and partnerships. Accounts and partnerships include New Balance, PF Flyers, Disney, Amazon, Eastbay.Developing digital marketing strategies, creating and maintaining client relationships, managing scopes of work and cross channel budgets, developing creative briefs based on client business, setting KPIs and reporting metrics, leading client presentations, setting and delivering on client expectations

Account Manager for international and national accounts. Accounts include Fidelity Investments, Santander Bank, ADT Security Systems.Developing brand positioning and marketing strategy, creating and maintaining client relationships, managing scopes of work and budgets, developing creative briefs based on client business objectives, overseeing account team that drive conceptual stages with creative teams and production, leading client presentations, setting and delivering on client expectations, developing creative rotation and managing media relationships

Producer of business development for firm’s numerous niches including life sciences, architecture, and restaurant franchisingSocial media/digital marketing business analysis and plan development, content writing/editing, owning advertising and vendor partnerships, industry forecasting and research, advising creative collateral design, leading organization workshops and seminars, conference planning and organization

Head of marketing department for national mortgage organizationSet advertising strategy and communications plan, oversaw team administering website development, developed content plan for headquarters and regional offices, fostered public relation partnerships

Fashion Editor and Contributing Columnist for Charlotte Style MagazineDuties: Managed editorial and studio department, photo shoot management, original copy creation, developed editorial vision, built and fostered vendor relationships

Owned and operated Oxygen Bar during the Summer tourist season on the island of Cyprus. Charged all marketing activities and headed brand ambassador hiring and training.

Arts and entertainment industry marketing producerDuties: Managed accounts, developed designer branding, built vendor relationships, directed fashion and entertainment events and photo shoots, copy and press release creation